Sophia Conti

Sophia Conti

Sophia is a freelance writer, editor, and content strategist. She specializes in digital marketing and B2B content for small businesses and entrepreneurs. When not writing or editing, she can be found searching used bookstores and watching the penguins at the San Diego Zoo.
All (27)Reviews (9)Posts (18)



Wix is packed full of features to build just about any type of website. It feels like there’s always a new surprise just around the corner that makes designing your site easier and better. There’s even a free plan you can use to build a fully functional site. But with a website builder that’s so easy to use, can you really build a professional-looking website?


Weebly is one of the best ways for beginners to build a website that looks and acts like it was built by an expert. It still has some limitations, but if you want to keep costs low and have all your tools in one place, Weebly could be the way to go.


Webnode has some great features that you won't find elsewhere, including robust support for SEO and multilingual websites. That said, it also has some annoying limitations, and its editor is not the easiest to use. If you don't mind the learning curve, it might be the right choice for you.


SiteW boasts some cool features and a colorful interface, but underneath the surface, there are a few frustrating quirks that really detract from the overall site building experience.


LogoGarden can do the basics, but it isn’t that great of a logo maker. It’s something I would have used in college to design and order t-shirts for an event, maybe, but it’s not something I’d use to create a professional logo for my small business or blog. You’d be better off with a logo design service like Fiverr, where you can get a professional logo for as little as $5.


Logogenie offers an easy way to design your own logo, but it’s difficult (and pricey) to guarantee that your logo is completely unique. For the most affordable way to get a truly custom logo, we recommend getting one designed on Fiverr instead - you can get a professionally designed logo for $5. But if you want to dabble in graphic design yourself, Logogenie is a great place...


There’s a lot to like about Jimdo: in terms of ease of use, it’s definitely one of my favorite website builders, and there’s a free plan you can use to try it out. But when you look at the whole picture, it is lacking in some key areas - unless you pay for a higher-tier plan.

Google Sites

I really wanted to like Google Sites, but ultimately I was disappointed in its lack of ability to create a fully functioning website. There are some really useful features for certain contexts, but if you’re trying to build a site for yourself or your business, you’ll be better off with a builder like Wix that offers more design and function options.


SimpleSite offers an easy enough website building process, but it’s so stingy with customization options and website features that it almost feels too simple. If all you want is to get a basic website up and running quickly, SimpleSite could be fine. If you want anything more than that, you should consider an option like Wix.

Blog Posts

5 Best (Affordable) Website Builders for Webcomics in 2021

There are a lot of website builders out there, but not all of them will give you the features you need to build and maintain your webcomic site. You’ll need a builder that provides good blogging tools and enough storage space to upload and display all your images with no loss of quality. You may also want the ability to set up an online store to sell prints or other...

April 27, 2021
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13 Best Wix Templates for Bloggers in 2021 (Plus 4 to Avoid)

In my hunt for the best blog templates from Wix, I dug through its selection of over 900 templates. While Wix has a specific category for blog templates, I found some great options that weren’t included there! Now, that’s not to say that there aren’t some excellent templates in Wix’s blog category - but there were definitely a few that I, personally, wouldn’t work...

April 27, 2021
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5 Best Website Builders for E-commerce & Online Stores in 2021

Nearly every website builder has basic e-commerce features, but for a successful online store, you’ll probably need more than that. Too often, “e-commerce features” just means a pretty product page template and the ability to list a few products and prices, meaning you end up with a shop that looks nice but rarely gets any sales. I tested all the major website builders on...

April 22, 2021
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Support Black-Owned Businesses: 181 Places to Start Online

Racial and wealth disparities in the United States have been thrown into sharp relief by the COVID-19 pandemic and racial unrest throughout 2020. We see more clearly than ever just how often Black business owners and creatives have been thought of as less than their Caucasian counterparts - and Black businesses are paying the price. Black businesses are impacted more deeply...

5 Best Restaurant Website Builders + Online Ordering 2021

A good restaurant website needs to be simple but powerful – there are only a few necessary features, but they are truly critical to your website’s success. A website builder for restaurants follows the same logic: it doesn’t have to be fancy to be effective, but it does need to have the right tools. To give you the best list of website builders for restaurants, I...

March 30, 2021
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5 Best Website Builders for Photographer Portfolios in 2021

The wrong website builder could set your photography business up to fail right from the start. Why? Not all website builders were designed with creative professionals in mind. Some website builders claim to be the perfect solution for photographers, but in reality, they have poorly designed templates, ugly portfolio pages, or ineffective marketing features. That’s not going...

March 11, 2021
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Fiverr vs. Fiverr Pro 2021: Is Pro Ever Worth the Investment?

Let me address your biggest question first: yes, Fiverr and Fiverr Pro are technically the same platform. Most features, like how you search for freelancers or manage your orders, are the same. But the few differences between Fiverr and Fiverr Pro are important enough that I’m going to take you through them and show you how to get the best work for the best price. We’ve...

March 08, 2021
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6 Best Website Builders for SEO That Get Real Results in 2021

When you don’t have the budget or time to hire a dedicated SEO strategist, a strong website builder can go a long way in helping Google understand your site - even if you only just learned what SEO is. But not all website builders can actually do this well, and a great website doesn’t mean much if nobody can find it. I worked as an agency SEO strategist for two years,...

February 24, 2021
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5 Best (Affordable) Website Builders for Food Blogs in 2021

There’s a lot to consider when starting a food blog, and not every website builder will have every feature you need. You need an attractive blog layout and a system that allows you to schedule, tag, and categorize posts, of course, but you also need to consider image and video quality so you can complement your recipes with beautiful visuals. But just having a stunning food...

February 23, 2021
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10 Best (REALLY FREE) Landing Page Builders in 2021

There are many free landing page solutions out there, but most of them aren't great. You don’t want to invest time or money in a marketing campaign only to find out your landing page doesn’t produce the results you were expecting. For this reason, I tested all the major landing page builders on the market. I built a real landing page with each, to check their conversion...

February 22, 2021
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Shopify Payments: Not Always the Best Option [2021 Review]

Shopify Payments gets rid of your transaction fees and keeps your payment gateway under the same roof as the rest of your tools for managing your online store. It makes running a Shopify store easier and more affordable than it would if you used an alternative payment gateway. But - why does there always have to be a but? - Shopify Payments has some limits on what...

Fiverr vs. PeoplePerHour – The Surprising Winner in 2021

When I set out to research PeoplePerHour for this comparison, I was prepared for another lackluster platform that didn’t have much to recommend itself. Instead, I found a strong contender that gives Fiverr a run for its money. PeoplePerHour is a solid platform with some unique and useful features, particularly if you’re looking for local freelancers or have a hard time...

9 Best Templates for Blogging from Wix, Squarespace, & More

Your blog template has to make a strong first impression and entice readers to keep scrolling - all in a fraction of a second. You want to dazzle them with your design while showcasing your content, passion, and expertise all in one place. I’ve analyzed websites for a long time, mostly as an SEO strategist, so I know what design elements draw readers in and what makes them...

6 Best Cheap (but Still Actually Good) Website Builders 2021

Some website builders promise all kinds of features for an astonishingly low price, but then it turns out they don’t actually have what you need to create a professional website. You don’t want to invest your time and money in a site builder only to end up with outdated design templates that make your website look like it was built decades ago, or discover you have to work...

Fiverr vs. Guru – Only One Affordable, Reliable Option [2021]

Fiverr boasts affordable freelance rates, while Guru claims to have the best freelance experts in the world. But which one can give you quality freelance work without breaking your budget? Spoiler alert: It’s Fiverr. Not only is Fiverr the more affordable option, but its sellers offer professional-level services that are easier to browse and assess to find the best...

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