We rank vendors based on rigorous testing and research, but also take into account your feedback and our commercial agreements with providers. This page contains affiliate links. Advertising Disclosure

Hostinger Website Builder Review 2024: Pros & Cons

Andrés Gánem Andrés Gánem Website Development Expert

Much like it does with hosting, Hostinger places an emphasis on ease of use and user experience when it comes to its website builder. It may not be as jam-packed with features as some other builders, but it’s well-rounded, clean-looking, and affordable. This makes it one of the best builders for an uncomplicated experience that still offers plenty of creative freedom.


Hostinger Website Builder at a Glance

💯Free PlanNo
💲Starting Price$2.49
📄Number of Templates150
🛒E-commerce ToolsYes
Shared Reseller Dedicated Cloud WordPress

Should You Use Hostinger?

Hostinger Homepage Examples
Hostinger gives you the tools to build all sorts of websites. Hover over for more.

Conceived from Hostinger’s previous foray into website building (Zyro), Hostinger Website Builder aims to provide users with the tools to create nearly any type of website with ease. Does it succeed?

After days of in-depth testing, I’m pleased to report that it does… mostly. The beginner-friendly user interface (UI), drag-and-drop editor, and interesting selection of AI tools make this website builder an outstanding choice for easy and fast website building. Add a generous dollop of creative freedom and a dash of very affordable pricing, and it quickly emerges as one of the best options among entry-level builders.

On the other hand, Hostinger’s back-to-basics approach means that, while it might be a viable choice for just about any kind of website, it won’t be the ideal choice for everyone. Experienced web designers and those with very specific visions for their website will probably be better off with a more versatile builder.

Hostinger is available in Arabic, Chinese, English, French, Indonesian, Lithuanian, Portuguese, Russian, Spanish, Turkish, and Ukrainian.

Does this website builder offer enough features for your site, or should you consider a more advanced option? Read on to find out.



A Wide Variety of Modern, Good-looking Designs

Hostinger Website Builder Templates
You’ll never build a cookie-cutter website with Hostinger – every template is modern and unique

One of the greatest things Hostinger Website Builder offers is template variety. There are 150 responsive templates divided into 17 niche-specific categories, such as Home & Beauty, Photography, Entertainment, and more.

It’s not uncommon for a website builder to have professionally designed templates in one or two well-publicized categories, only for users to discover that the templates in less trendy niches look outdated and out of place. Fortunately, Hostinger isn’t one of them. Every category is filled with modern-looking templates that carry the right tone for their purpose.

Hostinger AI Templates
Hostinger can generate templates for virtually any niche

Besides the sizable number of professionally designed templates, you’ll have access to an infinite number of uniquely generated templates thanks to Hostinger’s AI tools. All you have to do is type your niche into the search bar, and Hostinger will generate custom templates based on your prompt. Granted, these aren’t as high quality as the ones designed by humans (yet!), but they can provide a great starting point for your creative vision.

Design and Customization

In addition to the pre-designed templates and AI options, there’s also a whole category dedicated to blank templates with various functions. That’s not impressive on its own – Hostinger is hardly the only builder that lets you start from scratch. What is remarkable, though, is that – unlike with the vast majority of builders – building your site from a blank template is actually a viable option with Hostinger, even if you’re a beginner.

That’s because it’s remarkably quick and easy to customize a Hostinger template. If you want to go for a completely different look or feel, all you have to do is click on the “Website Styles” tab on the left hand menu (conveniently displayed as a paint palette). From there, you’ll be able to change the overall colors, fonts, and button styles of your site.

Hostinger Website Builder Sections
You can make a drastic difference by just changing your colors and fonts

If you want to change any particular element, just click on it and select the gear symbol in its lower right corner. If there’s anything missing from the page, just click on “Add section” under an element and you’ll access a wide selection of premade sections, each made for a distinct purpose.

Hostinger Website Builder Styles
Templated sections can help you speed up the customization process


A Limited but Well-curated Toolbox

Hostinger’s set of features isn’t huge, but it covers a lot of ground. While it has fewer features than a lot of other website builders in the business, it offers basic building blocks that you can mix and match to create a good-looking and functional website.

While it doesn’t have advanced customization tools such as hover effects, animations, and interactive elements, an app market, or a comprehensive integration library, the features it does offer are still quite impressive.

Take Control Over Your Site’s Look With the Drag-and-Drop Editor

Much like an onion (and a Shrek), Hostinger Website Builder has layers. You can create a quality site just by editing the sections already built into a template. If you want to get a little more in-depth, you can easily add sections yourself. If none of the premade sections are to your liking, however, you can place individual elements (such as text, buttons, and images) anywhere on your site with the drag-and-drop editor.

Hostinger Drag and Drop
The drag-and-drop editor gives you a ton of customization freedom

This means your customization options are pretty much limitless, as you can arrange your layout in an infinite number of ways. I should warn you that the editor is not fully drag and drop – rather, you drop elements that are automatically re-arranged on a grid. To be honest, this isn’t necessarily a bad thing, as you can still get creative without worrying about screwing up your site’s visual consistency.

Easy Features for a Fully Fledged Business

Most website builders charge extra (sometimes an exorbitant amount of extra) for e-commerce functionalities, and just as often, setting up your actual e-commerce store is enough to give you a headache. Not only does Hostinger let you create a store right from the start, but the process is extremely simple.

All you have to do is click on “Online Store” in the editor, choose the name of your store, the country you’ll be operating out of, your national currency, and that’s it. Hostinger will then redirect you to your store’s dashboard, complete with its own step-by-step setup guide.

Hostinger Website Builder Product Page
Hostinger Website Builder offers robust e-commerce capabilities for cheap

It’s not a limited dashboard, either. From there, you can easily add products (up to 500), manage orders, create categories for your products, and enable bookings. And if you have an international customer base or want to expand, Hostinger accepts over 20 different payment methods worldwide.

Though well-rounded, Hostinger’s set of e-commerce features isn’t as advanced as the ones offered by top builders like Wix and Squarespace. However, unlike Wix, Hostinger doesn’t charge transaction fees, which affects your profit. This alone is quite rare and makes it worth considering, and an excellent option for small to medium-sized online stores.

Fully Functional Mobile Editor

Not only are Hostinger’s templates responsive, but you can also create and edit your website using just your phone. Hostinger’s mobile editor gives you access to all essential design options as well as AI features, a blog editor, and analytics tools. This means you can easily build and update your site on the go.

What’s really convenient is that you can switch between devices and work on your computer and phone without losing your edits. Hostinger has updated its mobile editor to feel like a smartphone app, but you can also access everything with your mobile browser if you prefer.


Ease of use

A Website Builder That Anyone Can Use

Hostinger Website Builder was clearly designed with ease of use front of mind. Everything from the UI to the feature selection, and even its approach to pricing is, above all, simple.

And it’s not just the front end that you can easily edit. The global site settings menu allows you to access important features such as your site’s favicon, integrations, and even usage analytics to measure your site’s performance.

Start Off on the Right Foot With a Full “Getting Started” Tour

The process for getting started with Hostinger takes – timer in hand – less than ten minutes. All you have to do is go to Hostinger’s site and select the Website Builder & Web Hosting plan. You’ll then be redirected to a page where you’ll have to fill in your payment information and account details.

With that sorted out, Hostinger takes you for a full “Getting Started” tour. From picking a template to editing your site styles and navigation, this quick tour shows you everything you need to know to start building a fully functioning site.

A Full Suite of AI Tools To Help You Through the Editing Process

Hostinger’s powerful AI tools are among its most standout features. All you need to do is answer three simple questions about your business, and Hostinger will generate a fully functional website for you.

You’ll need to enter your brand name, choose the type of website you want (e.g. a blog or a portfolio), and give a brief description of your business. Based on your answers, Hostinger will automatically choose your site’s color palette, fonts, and suitable royalty-free stock images.

Hostinger Website Builder AI Tools
Hostinger’s AI tools make it easier for you to add custom content to your site

Hostinger also gives you an AI content writer, which populates your site with relevant, SEO-friendly copy to help you rank high in search engines. Just choose a topic, a category, and a language, and Hostinger will take care of the rest. I’ll be honest, the text will still need a little refinement before sharing it with the public, but it gives you a fantastic foundation for you to edit into your voice.

Full Access to Hostinger’s Dashboard

As a part of Hostinger’s larger ecosystem, creating an account to use the website builder will also give you access to Hostinger’s full dashboard. From the website editor, all you have to do is click on the arrow in the upper left corner and click on “All Websites.” From there, you can manage your domain names, email accounts, SSL permissions, and your hosting plan settings.



Extensive Knowledge Base, but Limited Direct Support

If you’re the self-learning type, you’ll definitely appreciate Hostinger’s collection of learning materials. Not only is the knowledge base filled with well-written, comprehensive articles and video tutorials, it’s also expertly categorized. It rarely takes more than a couple of clicks to find the right material for any topic.

This is great news because Hostinger’s approach to actual talk-to-another-human support is… limited, to say the least. Hostinger offers 24/7 live chat as its only source of customer support. Admittedly, live chat is probably going to be the preferred option for most users most of the time, but for a builder this big to offer just one line of support is a little disappointing.

Still, one redeeming quality of Hostinger’s 1-on-1 customer service is that it offers live chat support in 10 languages, in addition to English. These include French, Spanish, Portuguese, Lithuanian, Ukrainian, Arabic, Chinese, Thai, and Vietnamese.

To evaluate the caliber of the support available, I reached out to live chat with a few queries about the website builder. In particular, I inquired about integrating RSS or livestream feeds into my website (an aspect the builder doesn’t specifically cater to), modifying my site’s HTML code directly, and linking a third-party credit card processor to my e-commerce shop.

Hostinger Customer Support
As if to confirm my reservations about support, I never actually received a copy of the transcript in my email

Even though I submitted my questions to the live chat on a Sunday, I only waited in the queue for approximately twenty minutes, which is a pretty reasonable response time in my experience. The response itself was perfectly adequate. The representative broadly answered my questions and linked me to the relevant articles for more in-depth answers.

I’ve had far, far worse experiences with customer support, and it didn’t hurt that my representative was at all points friendly and seemed genuinely interested in helping address my questions. That said, I’d like to have seen more support options available, such as phone support for more complex and urgent issues.



Hostinger Offers a Fantastic Value, All-in-One Pricing Plan

There isn’t a lot to say about this builder’s pricing. Not because it’s bad, mind you, but because Hostinger clearly took to heart its commitment to simplicity by offering a single, all-in-one plan for its website builder.

This Website Builder & Web Hosting plan includes full access to Hostinger Website Builder, a free business email account (from Titan), up to 100 hosted websites, unlimited SSL certificates, and a free domain for one year for just $2.49 a month (if you purchase the annual plan).

The price does go up after the initial renewal period, but even after that, it’s one of the best value plans I’ve seen (especially considering that you get full access to all of Hostinger’s e-commerce features).

Unfortunately, there is no free trial available, but that doesn’t mean you can’t take Hostinger for a spin before you make a commitment. The builder comes with a 30-day money-back guarantee, which is more than enough time to try it out for yourself.

If you decide to commit to the long term, I recommend signing up for the longest period possible (24 months). That way, you’ll get the best monthly price, and more time before the renewal period kicks in.


How does Hostinger Website Builder match up to the competition?

WixCompareOur Score4.9Compare
SquarespaceCompareOur Score4.8Compare
Hostinger Website BuilderCompareOur Score4.5Compare
SimpleSiteCompareOur Score2.5Compare

Hostinger Website Builder REVIEW: BOTTOM LINE

Hostinger Website Builder isn’t the most advanced builder out there, and I wouldn’t recommend it if you’re aiming for a larger website that includes a lot of moving parts. On the other hand, Hostinger offers an impressive amount of design freedom and an outstanding catalog of features for its price.

If you’re looking to create a relatively simple, good-looking site, you’d be hard-pressed to find a better option than this. Its variety of AI features and simple editor make it great for beginners looking to create a site fast, and its budget-friendly all-in-one Website Builder & Web Hosting plan gives you access to e-commerce tools that most builders charge a premium for.


Is Hostinger Website Builder easy to use?

Yes! Hostinger Website Builder is one of the most user-friendly builders out there thanks to its straightforward editor, intuitive user interface, and wide variety of AI tools that take the hard work off your back.

Is Hostinger Website Builder free?

No. Hostinger Website Builder does not offer a free plan or a free trial. That doesn’t mean that you can’t try it out, though. Every Hostinger plan comes with a 30-day money-back guarantee. So, if you do sign up and decide that Hostinger is not for you, you won’t lose your money.

Can I build an online store with Hostinger Website Builder?

Of course! Hostinger Website Builder offers a full suite of e-commerce tools to help you create an online store. Hostinger lets you add up to 500 physical and digital products, set up product categories, and even create custom discount codes.

Should I use WordPress or Hostinger Website Builder?

That depends on your needs and your level of prior experience. When you sign up for a Hostinger plan, you get the option to create a site using Hostinger Website Builder or WordPress.org. If you want to create a large-scale site with full control over its features, WordPress is the better choice. But if you’re new to website building or don’t want to spend too much time designing your site, Hostinger offers a simple and extremely intuitive experience.
Andrés Gánem Andrés Gánem
Andrés writes about a variety of topics aimed at helping business owners and merchants grow and manage their ventures. These topics include (but are not limited to) website building, web hosting, project management software, and credit card processing. Andrés has 3+ years of experience as a writer and content creator. He’s also worked as a project manager, website designer, and social media manager for a variety of science communication groups.
User reviews
Be the first user to leave a review about Hostinger Website Builder in English!
Write a Review
Reply to review
Visit Hostinger Website Builder
onclick="trackClickout('event', 'clickout', 'Visit User Reviews', 'hostinger-website-builder', this, true, ReturnPopup );"
View 1 reply
View %d replies
Family sharingMulti User SharingExpert SupportBackupSmart syncPersonal SolutionBusiness SolutionTeams optionsOffline foldersFile history and recovery
Hostinger Website Builder Alternatives
Wix: Best for Creating Beautiful, Unique Sites
Our Score
The best free plan with the most features
Read Review
SITE123: Easiest Way to Make a Simple Site
Our Score
Delightfully simple and easy to use
Read Review
Squarespace: Best Responsive Templates
Our Score
Professionally designed templates
Read Review
Webador: Fastest Builder for Beginners
Our Score
Lighting-fast drag-and-drop editor
Read Review
#1 Website builderimage

Create Your Own Website for Free

Browse 900+ fully-customizable templates