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  5. How to Build a Website in 2024: Complete Beginner’s Guide AB TEST

How to Build a Website in 2024: Complete Beginner’s Guide AB TEST

Andrés Gánem Andrés GánemWebsite Development Expert April 04, 2024
April 04, 2024

Top Website Builder Comparison Table

Here’s a breakdown of our top recommended website builders.

Website Builder Free Plan Best Feature Best For Templates Starting Price
Wix Flexible website builder with a ton of free, attractive templates Most types of sites, including personal sites, blogs, and business/services 900+ $0
Shopify Advanced e-commerce functions and hundreds of business apps Small- to mid-sized e-commerce sites that sell physical products, digital products, subscriptions, food, and more 180+ $5.00
Webador Beginner-friendly site builder for quick and professional website creation Getting your website or e-commerce store online as quickly as possible 50+ $0
Getting your website online can seem like a daunting task – but if you follow the right steps, it can be easier than you might think. You don’t need to be a web design expert with years of experience to build a great-looking website. It doesn’t have to cost a fortune, either!

I’ve been building websites for over ten years and reviewing web hosts and website builders for almost as long.

While there are many ways to build a website, my recommendation for beginners is to use a website builder – a platform that’s designed to make it easy for anyone to build a website, even with no previous experience or technical skills.

Though there are plenty of website builders out there, their quality greatly varies. My personal favorite is Wix, as it offers hundreds of templates and great flexibility, with lots of free (and paid) apps. This builder is so easy to use, you can create a professional website in less than a day.

Step 1. Choose the Right Builder

A website builder is an online tool that makes it super easy to build a website. Website builders can be quite powerful but require no coding or technical skills, which makes them accessible to beginners and useful for professionals.

Their intuitive interface and flexible features mean that you can use a builder to create a website that looks great in a matter of hours – or even minutes. Most website builders are budget-friendly, and many of them offer free plans or free trials, so you can get started without having to spend a dime.

Website builders come with pre-designed templates that set the style, layout, and color scheme of your site. All you have to do is pick one add your own content and images, and personalize it with your own branding. 

Step 2. Choose a plan

Most website builders have a free plan, or at least a free trial period. If you’re just getting started with your website, or if your budget is tight, a free plan can be the best solution. Free plans give you the chance to try out a website builder without investing upfront.

The downside, however, is that free plans often come with a lot of restrictions. You’ll be limited to using your website builder’s URL (e.g., That’s fine if you’re creating a website as a hobby, but if you’re using your website for business, you really need a custom domain name ( that’s easy for your customers to remember.

Also, if you use a free plan your website will be full of the builder’s branding, which can look unprofessional.

Free plans also tend to restrict the amount of traffic you can get, and many useful features such as installing apps or accessing tools for e-commerce might be locked behind a paywall. If you’re serious about your website, you’ll likely need to upgrade to a paid plan.

It’s important that you know the type of website you want to build before choosing a plan. That way, you can select a plan that’s better suited to both your budget and your needs. For example:
  • If you want to sell online, you’ll probably want to go for a designated business plan (or, at the very least, a plan with the necessary tools for e-commerce). Wix has general and business/e-commerce plans to choose from, but you can only accept online payments on the business/e-commerce plans.
  • If you want to showcase your work by hosting a lot of videos or high-resolution images on your website, you’ll need a plan with a lot of storage and bandwidth. For instance, Webador gives you unlimited photo storage on every plan, including its free plan.
I recommend going for the lowest-priced plan that gives you all the features you need right now. If your needs change, you can always upgrade to a higher-priced plan in the future.

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Step 3. Choose a template

The first step in the process will always be choosing a template. All website builders use templates (some builders call them themes, but they mean the same thing) as the building blocks of your website. Templates are professionally designed to work on all types of devices, and they allow you to get your website online in a relatively short amount of time.

The template sets the style and general layout of your website (although you can customize it later), providing you with a framework that you can customize and use to add your own content.

Wix Template Gallery
Choose the template that best matches your vision
Most website builders have template libraries that you can browse even before you sign up. Templates are arranged in categories, as you can see in the screenshot from Wix’s template gallery. Categories aren’t meant to be restrictive (it’s not that you can’t use a portfolio template for your blog), but each category contains templates that are specifically designed for different types of websites.

Step 4. Customize your template

Technically, you don’t have to make any customizations to your website template once you’ve chosen it – but regardless of how well-crafted a template is, customizing your website is what truly makes it your own and sets it apart from other websites (especially those using the exact same template). A good place to start would be changing your template’s colors and fonts to match your business branding.

Although different builders will give you varied levels of customization, one of the huge advantages of using a builder is that they make customization rather easy. While each website builder will have its own unique editor, everything I’m about to demonstrate in Wix can be accomplished through similar steps in other builders.

Changing fonts

Changing the fonts on Wix is simply a matter of clicking on the text you want to change and hitting the Edit Text button. You can edit each text box separately or use the Save Theme option to apply your font changes across your whole website.

With Wix, you can choose different fonts for different text types – for instance, you can choose one font for Heading 1 to use as your main heading (like in the template I’m demonstrating below), and another font for your sub-headings. You can even have a different font for paragraph styles, if you like.

Wix Text Editing
Wix gives you an amazing level of customization over global text styles
Some website builders only allow you to change the font style for the whole website, rather than for individual headings and paragraphs. Though that limits your options somewhat, I’d recommend you keep a consistent style throughout your website anyway.

Changing colors

You can easily change the color of your fonts in the text settings box, but it’s just as easy to change the color of other elements, like backgrounds of columns. For example, you can use the color picker tool as demonstrated in the screenshot below.

Changing Background Color Wix
Wix has easy options for changing colors and backgrounds
Wix automatically creates complementary color palettes to match your theme, but you can change the palettes by using the “change your site colors” option. You can also add colors to match your branding.

Moving elements around on your pages

Drag-and-drop editors make rearranging your page’s content a simple matter of, well, dragging it from one place to another. Wix is unique in the amount of control it gives you over arranging your page’s layout, but other drag-and-drop editors will give you similar features.

Other editors may offer an up/down button method for moving sections around on your web page. Block editors work like a middle point between the two, with pre-made blocks (text, image, video, columns, etc.) that you can arrange in a grid, giving you more flexibility than just moving content up or down, but not as much room to play around with as a drag-and-drop editor.

Using Wix’s drag-and-drop editor to rearrange sections
One thing that I particularly like about Wix is the Zoom Out and Reorder function. This allows you to view your whole web page and easily move sections and/or elements around on the page. Below, you can see how easy it is to move content using this tool.

Step 5. Add your own content

When it comes to adding your own content, all you have to do is replace the “placeholder” text and images in your template with your own text and media. It might take some time if you have a lot of content, but the overall process is really simple.

If you don’t have your own images, most website builders offer some kind of image bank that allows you to instantly add free images to your site.

How to add text

You can add new text sections to your web pages in just a few clicks. In Wix, you use the Add function in the left toolbar and then select Text in the pop-out menu.

Wix Text Styles
Choose from a wide variety of text styles
I recommend setting up the main areas where you want to add text first and then going back to add your content.

How to add an image

Like adding text to your website, adding images is incredibly easy to do with Wix. Open the Add menu and select Image (directly below Text). You can upload your own images, use free Wix images and illustrations, search the Unsplash images database, or choose premium stock images from Shutterstock (for an added fee). Then, all you have to do is place the image where you want it on your page.

Free Wix Images
Wix offers multiple ways of adding images to your website
If you’re using free Wix or Unsplash images, these may be already optimized – meaning that they’ve been compressed to smaller file size so that they won’t slow your website down. If you’re using your own high-resolution images, however, it’s a good idea to reduce the file sizes before you upload them.

How to add a page to your website

Most templates will come with several pre-designed pages, such as Home, About Us, and Contact. If you want to add more pages – a Services or My Work page, for example – you can do this by clicking the Menus and Pages button on the left toolbar and selecting the Add Page button at the bottom of the pop-out menu.

Pages and Menus
Adding a new page in Wix couldn’t be easier
When you add a new page to your site, it will automatically show up in your navigation menu.

Step 6. Add apps

Apps are third-party or native integrations that help expand the functionality of your site. Although not all website builders have apps, some builders like Wix have hundreds of apps to choose from. Many of them are free, and even the paid apps often come with a free version or a free trial period.

You can use apps to add extra features to your website in a matter of minutes. For instance, Wix’s app market allows you to add features like online booking, live chat, newsletter signup, social media integration, and much more to your site.

Wix App Store
The Wix app market offers hundreds of options to expand your site’s functionality
To add apps to your Wix site just click the App Market icon (it should appear as four small squares on the left toolbar). From here, you can search for a specific app, or browse the categories to find new ideas.

Once you’ve found an app you like, just click on it, and then select Add to Site.

Wix Add App to Site
With a couple of clicks, install apps directly from Wix App Market
Once the app is installed, it’s immediately available on your web page. In this example, I added the Rollover Image Effects app for advanced image editing and it was available on my webpage within 30 seconds!

Step 7. Choose a domain name

Before you publish your website, you’ll need to choose a domain name. If you’re on a free plan, you’ll have to use a sub-domain (e.g.

Most website builders will give you the option of registering and setting up your domain name. That means that all you have to worry about is choosing the best domain name for your website. Having the right domain name is absolutely crucial though, so don’t rush this step! If you sign up for an annual paid plan, the majority of builders will include a free custom domain name for the first year.

Step 8. Preview and publish your website

Now that you’ve added all your content and chosen your domain name, it’s time to get your website online. With most website builders, this is really just a matter of clicking a button (or two).

Don’t rush to hit the Publish button yet – it’s always a good idea to use the Preview option to make sure you’re happy with your site before going live. Previewing allows you to see your site the same way your visitors will, without the distractions of the editor. Besides, if there’s any spot where you forgot to add your content, or any blank pages you forgot to fill, previewing your site can help you catch those small details before anyone else does.

Most builders will also let you preview the mobile version of your site. Always make sure that your site works and looks good on mobile devices too.

When your website is published, you can easily view and share it
Once you hit Publish, your website is live, and you can start promoting it!

Build Your Dream Site With a Website Builder

Website builders are a great place to start when you’re a beginner.

But not all builders will give you the flexibility and tools you need to create a successful website. Here are our top recommendations.

Our Website Builder Recommendations

Not sure which builder to choose? Here are some recommendations for different purposes.
  • If you’re looking for full design freedom and easy editing capabilities, Wix is my go-to recommendation because of its flexibility and functionality. The free plan allows you to build a fully functional website (notwithstanding some limitations). Even with a free plan, you can enjoy reliable web hosting and around-the-clock maintenance and security.
  • If you need a dazzling online store with advanced e-commerce functionalities like inventory tracking, product variations, and business analytics, you can’t go wrong with Shopify. It has hundreds of apps and tons of tools to help you boost your sales.
  • If you’re in the market for an extremely easy-to-use builder that still delivers a professional-looking site in minutes, then try Webador. Not only does it offer drag-and-drop widgets perfect for crafting a small e-commerce site or blog, but it’s also very budget-friendly and one of the most affordable builders on the market.
Anyone can build a professional website with a website builder – and it doesn’t matter if you’re a beginner or only have a tiny budget to spend. Just remember to have fun creating your website!

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