6 Best Website Builders for Dropshipping in 2024

Dropshipping is hailed as a quick and hassle-free way to succeed as an entrepreneur, but things are not that simple. Done well, dropshipping can be highly profitable, but without an efficient website builder to help you run and manage your e-commerce business, your chances of success are slim.

Despite their claims, not all website builders have the tools to sustain your dropshipping business. Many fail to provide access to apps that automatically forward orders to your wholesaler, which are essential for a smooth operation. Additionally, many don’t include extensive marketing features to help you promote your store and build a customer base.

After testing dozens of website builders, I compiled a list of 6 platforms that offer great benefits for dropshipping online stores, from affordable pricing to branding support.

Wix emerged as the best option, providing a seamless blend of functionality, flexibility, and ease of use. Whether you’re a first-timer in the online marketplace or an experienced store owner looking to diversify your business, Wix offers powerful features to make you stand out in the dropshipping landscape.

What We Look For in the Best Website Builders for Dropshipping

When testing website builders, I searched for user-friendly platforms with plenty of tools to help you create and market a dropshipping website. With these priorities in mind, I checked for the following:

• Dropshipping apps. I’ve chosen website builders that offer efficient dropshipping apps, helping automate tasks like inventory updates and order fulfillment. Not only do they save time, but they also contribute to good customer service.
• Versatile templates. Your dropshipping store should reflect your unique style. That’s why all the web builders on this list offer various designs you can freely customize.
• Strong marketing tools. You’ll need to attract customers for your dropshipping business to succeed, which is much easier with effective marketing tools that connect to your website. Every website builder on this list has built-in marketing tools and integrations.
• Fair pricing. Each of our recommended platforms offer a range of pricing plans to suit different budgets and needs. So whether you’re just starting or looking to scale up, there’s a plan for you.
• Ease of use. The builders on this list have user-friendly editors that make it easy to get online quickly and streamline your business operations. They also offer detailed support articles to answer any questions along the way.

1. Wix: Wide Selection of Templates and Great Marketing Features

Wix is a fantastic option for both new and existing dropshipping businesses. It offers 900+ professional templates that you can customize to the tiniest detail using Wix’s intuitive drag-and-drop editor. So, whether you’re selling trendy clothes or handcrafted jewelry, Wix gives you the tools to create a visually captivating online store.

Wix lets you add over 100 marketing apps to your store, including email marketing tools and social media platforms. Also, you get 40+ dropshipping and print-on-demand apps, including popular choices such as Modalyst, Spocket, and Printful. You can even connect specialized dropshipping integrations to your store, such as ShopFlex for home decor and BDroppy for fashion.

Wix offers several e-commerce pricing plans, so you can choose one that fits your budget and needs. Each plan comes with a suite of e-commerce features, such as unlimited products, secure online payments, and customer accounts. The higher-tier plans offer additional perks, such as priority support.

Features

• Wix SEO Setup Checklist. This feature makes it easy for people to find your dropshipping website. It provides a checklist, tips, and tutorials on how to help your site rank well on Google.
• Free Wix-created apps. Wix offers 50+ native apps you can install for free, such as Wix Blog to help you drive traffic to your site and Wix Chat to enable your site’s visitors to reach you 24/7.
• Wix Ascend. For an additional fee, Wix offers an impressive array of business tools you can access from a single dashboard to streamline all your activities. These include a social post builder, a video maker, analytics and reporting tools, and more.
• Ad vouchers. If you subscribe to Wix’s Business Basic plan, you’ll get $700 in ad vouchers to promote your dropshipping store and increase your exposure.

Want to learn more? Read our expert Wix review.

2. Shopify: Simple Interface and Hundreds of Dropshipping Apps

Arguably the most well-known e-commerce platform, Shopify is a popular choice for dropshipping, and it’s easy to see why. Shopify has 450+ dropshipping apps, so regardless of your industry, you will likely find a wholesale partner that matches your needs. In addition to general-type integrations like Zendrop and DSers for AliExpress, you’ll find niche options for private-label cosmetics, candles, jewelry, and more.

Shopify’s greatest strengths are its simplicity and intuitive interface. Everything is streamlined and straightforward, from setting up your store, adding products, and managing orders. There’s a wealth of resources at your fingertips, including tutorials and 24/7 customer support. That said, Shopify lacks advanced customization options, so you won’t get complete creative freedom when personalizing your store.

Shopify makes most of its features available on all plans, so regardless of your subscription, you get access to unlimited products, multi-channel selling, abandoned cart recovery, and more. More expensive options provide more staff accounts and lower transaction fees. You can use Shopify’s free trial to test its features before committing.

Features

• 3D asset displays. In addition to standard images, Shopify lets you add 3D photos of your products to give your customers a more interactive experience.
• Shopify Payments. Apart from allowing you to integrate with over 100 payment processors, Shopify has its own payment solution, Shopify Payments. For an additional monthly fee, this supports multi-currency selling and eliminates transaction fees.
• Built-in email marketing. Shopify’s native email marketing tool lets you send up to 10,000 monthly emails for free. You can even create email automations to send high-value messages, such as welcoming new subscribers or sending discount codes to loyal customers.
• Multi-channel selling. Shopify lets you sell on various platforms, including Facebook, Instagram, TikTok, eBay, Walmart Marketplace, and more.

Read our in-depth Shopify review to see more features.

3. BigCommerce: Best Option for Growth-Focused Stores

BigCommerce is best suited for large dropshipping stores that regularly add new products. For instance, you can categorize products by brand, edit products in bulk, and add product filters to allow your customers to narrow their search based on categories like size, color, or price. However, the sheer amount of features can be overwhelming, so getting used to the interface may take some time if you’re new to online selling.

BigCommerce lets you build multilingual sites and have separate site versions and catalogs for different areas, which is an excellent way of reaching an international audience. Not only does this widen your potential customer base, but it also enhances user experience by catering to customers in their native language.

Though the price isn’t cheap, BigCommerce’s Pro plan brings many benefits that can be a game-changer for your dropshipping store. It has advanced features like dynamic product filtering, Google customer reviews, segmentation, and lower credit card rates. Best of all, BigCommerce doesn’t charge additional transaction fees on any of its plans.

Features

• Advanced reporting. BigCommerce’s robust reporting tools give you info on sales, abandoned carts, in-store search, marketing, new and returning customers, and more.
• Persistent cart. You can improve your customers’ experience by allowing them to save their carts. If they switch devices, the items will still be there.
• Customer segmentation. This feature allows you to sort customers into groups (e.g., for pricing, promotions, or product access) to create more personalized experiences on your site.
• Multi-currency selling. BigCommerce allows you to integrate payment gateways like Apple Pay and Google Pay, accepting payments in over 100 currencies.

Our expert BigCommerce review has more on features and pricing.

4. Squarespace: Stunning Designs and Effective Social Media Features

Squarespace provides some of the most elegant and sophisticated designs, which can help your dropshipping store stand out. All Squarespace templates are free, mobile-responsive, and include plenty of space for high-resolution images to showcase your products in all their glory.

Squarespace has robust social media tools to help you promote your dropshipping store and keep your audience engaged. For instance, Squarespace’s free Video Maker lets you create compelling videos with handy perks such as video templates and an auto voiceover tool. Also, the Unfold mobile app allows you to create eye-catching Instagram stories using custom templates and graphics.

Squarespace’s Business plan is a good option for small dropshipping stores as it comes with fully integrated e-commerce functionality. However, you’ll also have to pay a 3% fee on every transaction. Upgrading to the Basic or Advanced Commerce plans eliminates transaction fees and provides additional features like abandoned cart recovery and customer accounts. Naturally, these plans also cost more, which may be challenging if you have a tight budget.

Features

• Squarespace extensions. Squarespace has a carefully curated selection of third-party integrations, including dropshipping apps such as Art of Where, Syncee, and Spocket. You’ll also find integrations for finance, inventory, and marketing.
• Customizable checkout process. Squarespace lets you add custom forms to gather information, enable quick checkouts for smaller purchases, and even modify the design of your order confirmation page to match the rest of your branding.
• Easy blogging. Starting a blog is a great way to boost your site’s SEO and attract potential customers. You can use Squarespace’s beginner-friendly blog editor to create engaging content and let readers share your posts on social media.
• Free logo maker. Squarespace’s free logo-making tool can help you build a brand and make your dropshipping business more recognizable.

Curious to learn more? Read our expert Squarespace review.

5. SITE123: Quick Way to Get Your Dropshipping Store Online

SITE123’s intuitive interface allows you to build your online store quickly using a simple, point-and-click method. You don’t get as much design control as you would with a drag-and-drop editor, but you can add pages, choose layouts, and customize your site’s colors and fonts with just a few clicks.

SITE123’s native online store tools cover the essentials. You can easily add products, set up payment methods, and track orders from your dashboard. However, you won’t find any dropshipping apps in SITE123’s App Market, which can be problematic if you’re in a hurry to set up your dropshipping business. Still, you can connect Ecwid to your site to get a fully featured online store and access dropshipping integrations such as Printful, Syncee, Sprocket, Wholesale2b, and more.

SITE123 has a free plan, but it doesn’t include e-commerce functionality and won’t let you connect a custom domain. Upgrading to the Premium plan gives you online store tools, 10 GB of storage, a free domain for one year, and more, so definitely something worth considering if you’re in the dropshipping game.

Features

• Extensive app market. Though it lacks dropshipping integrations, SITE123 offers many apps to enhance your website’s functionality, such as galleries, live chat apps, marketing tools, and more. Some apps are free, but others will cost an additional fee.
• Multilingual features. SITE123 lets you display your site in up to five languages, and built-in multilingual SEO features help you rank higher on search engines in your chosen languages – ideal for attracting an international audience.
• Custom form builder. The built-in form builder lets you choose from various form layouts, customize fields, create auto-reply messages, and more.
• Accessible support. SITE123 is incredibly easy to use, but if you get stuck, live chat support is available in English (24/7) and 16 other languages (at various times).

For more details, read our in-depth SITE123 review.

6. WooCommerce: Convenient Dropshipping Solution for WordPress Users

WooCommerce is a powerful online store plugin specifically developed for WordPress. It offers good-looking and customizable themes, advanced e-commerce tools such as automatic tax calculation, unlimited staff accounts, and hundreds of free and paid WooCommerce Extensions to help your business grow. However, bear in mind that if you plan to move away from WordPress in the future, you won’t be able to keep your WooCommerce store.

One of the standout apps is the WooCommerce Dropshipping extension, which includes AliExpress integration. It lets you easily import products, assign inventory to specific suppliers, and automatically send order notifications to your suppliers when new orders come in. In addition to dropshipping apps, WooCommerce Extensions also include tools for design customization, marketing, payments, and more.

While the base WooCommerce plugin is free, you’ll need to pay for hosting, and the cost can pile up depending on how many extensions you plan to use. Still, WooCommerce offers tailored solutions based on your needs. For instance, the Woo Express plans are designed with merchants in mind. They include WordPress hosting, 50 GB – 200 GB of storage space, and features like order tracking and automatic back-in-stock notifications.

Features

• WooCommerce Payments. WooCommerce has a built-in payment processing solution in 30 countries and accepts payments in over 135 currencies.
• WooCommerce Blocks. This free extension lets you add various content blocks to customize your store’s design. For instance, you can add cart and checkout blocks to your store and customize them using WordPress’s built-in (and intuitive) block editor.
• Email automations. Thanks to the AutomateWoo extension, you can send wishlist reminders, target inactive customers, and even send birthday messages.
• Google Ads credit. WooCommerce lets you advertise your products on Google to drive traffic and sales to your site. Also, if you’re a new Google Ads customer, WooCommerce offers up to $500 in ad credit to help you get started.

Want to know more? Read our expert WooCommerce review.

Choose the Best Website Builder for Dropshipping to Expand Your Reach

All website builders on this list have modern templates, easy-to-use editors, and various dropshipping and marketing tools to help you launch and promote your dropshipping business. However, the best choice for you depends on your specific needs and budget.

If you want creative freedom and excellent marketing tools, Wix is my top recommendation. Wix has hundreds of customizable templates you can tailor to fit your needs, plus a great selection of marketing and dropshipping apps.

On the other hand, if you want an easy way to connect with many suppliers, Shopify is a great option. Shopify has a simple, intuitive interface and over 450 dropshipping apps to suit every taste.

Or, if you want a one-stop solution to help you scale, BigCommerce is worth a try. BigCommerce has extensive product management options and impressive multilingual capabilities.

Here’s a quick recap of everything we’ve touched on so far:

FAQ

Which platforms are best for dropshipping?

If you’re new to dropshipping or e-commerce in general, Shopify is a great choice, providing a vast array of dropshipping apps and 24/7 customer support. On the other hand, if you have a large store (and budget) and you’re looking for an easy way to scale, BigCommerce offers extensive store management tools.

Is Wix a good website builder for dropshipping?

Absolutely! Wix is a user-friendly option for dropshipping, offering a range of e-commerce features and templates that cater specifically to online stores. Plus, its app market includes several dropshipping apps that can help streamline your operations.

Which market is best for dropshipping?

The “best” market for dropshipping really depends on your unique business strategy and interests. However, evergreen markets like fashion, beauty, fitness, and home goods often provide consistent demand. The first (and most important step) is to find a niche that interests you and get your store up and running as soon as possible.

How profitable is dropshipping?

The profitability of dropshipping can vary greatly depending on factors like your niche and marketing efforts. While it has the potential to be highly profitable, it requires careful planning, clever marketing, and an efficient website builder to power your store. Check our list of the best website builders for 2024 for feature-rich, easy-to-use platforms to help you start your dropshipping business.