Hiring 3 Amazon Product Video Creators to TestMany Amazon video gigs offer to use original footage of your product, so they often include pricing for hiring actors and models. However, I didn’t have time to ship anything to the freelancers, so I needed another solution. I specifically looked for creators who could work with stock footage instead. I then hired sellers at three price points: low ($25), mid ($60), and high ($120).
The $25 Amazon Product Video Creator: An Accomplished Freelancer With Affordable PricingRight away, natria_design’s Level One Seller status and affordable pricing caught my eye. As a Level One Seller, they’ve begun to climb the ranks of Fiverr’s level system, and have a different amount of experience on the platform. I booked their Basic Amazon product video gig for $25, which included a 15-second video with background music and photos. It also came with two revisions and a three-day turnaround.
The $60 Amazon Product Video Creator: An Experienced Seller With Mid-Range PricingWith over 200 customer reviews and a 4.8-star rating, findeye looked very promising. Their Level Two Seller status and seven years of experience in multimedia production were also great selling points. Level Two Seller status means they’ve been recognized for their professional work over an extended period of time, so I had high hopes. I booked their Platinum Amazon product video gig for $60, which included a 30- to 40-second video with background music and scriptwriting. It also came with unlimited revisions, which reassured me that I would be able to request changes until I was happy with the final product.
The $120 Amazon Product Video Creator: A Top-Rated Expert With Premium PricingAs a Level One Seller and a five-star freelancer, ladaire looked like a solid choice for a higher-priced gig. Their profile promised custom content for every brand, so I was curious to see their creative take on this project. I booked their Basic Amazon product package for $95, which included a 15-second video, scriptwriting, and background music. I paid an extra $25 for a two-day turnaround (instead of the four days that came with the package) for a total of $120. This gig also came with two revisions.
My Experience Working With These Fiverr FreelancersEach of the three sellers had a distinctive approach. The $25 creator (natria_design) allowed me to book without discussing the gig first. Normally I would advise talking to a few freelancers before moving forward with a gig. But since it was so affordable, I appreciated that I could book the gig and lock in a delivery date without a lot of messaging back-and-forth. I ordered the gig and submitted my requirements, including links to similar Amazon products, a few talking points, and some photos. The seller didn’t message me at all before delivering the video, which I actually preferred – my inbox was already busy enough. Working with the $60 professional (findeye) required me to be much more involved. First, they asked for initial contact before booking the gig, so I sent them my requirements and we confirmed the length (30 seconds). After booking the gig, they sent a Google Form with about a dozen questions. They asked me to select footage, background music, and a layout from a stock library. On one hand, being able to choose these elements meant that I had more control over the end product. On the other hand, I would’ve appreciated more guidance – after all, they’re the professional, not me. The $120 expert’s approach (ladaire) fell somewhere in between. I messaged them about the project, and they confirmed that they would use stock footage instead of hiring a model. They also asked a few more questions to understand the tone of the video. For example, they asked which industry the brand was part of and the overall mood I wanted the ad to reflect (I chose high energy).
Comparing the Final ResultsAll three freelancers delivered high-quality Amazon product videos. Each ad is professionally done and highlights the product nicely.
The $25 Amazon Product Video
The $20 Amazon product video features a clean design with dynamic music
Since I didn’t directly communicate with the $25 freelancer after sending the creative brief, I wasn’t sure how the video would turn out. I was happy to see that the ad included the images I sent as well as some stock footage. Even though it was only 15 seconds long, it managed to cover all of my talking points too.
The $60 Amazon Product Video
The $60 Amazon product video features hand-selected footage and music
Because I chose most of the elements in the $60 ad myself, I knew what to expect. However, this freelancer added in a few extras, such as a product sizing chart and an animated logo at the end.
The $120 Amazon Product Video
The $120 Amazon product video nicely captures the energy of a fitness product
Since the $120 professional promised “no cookie cutter videos” on their profile, I had high hopes for a more original concept. Turns out, I was right. This was my favorite result of the three. The stock footage showed a variety of ways to use the product, and the editing was beautifully done. The background music also reflects the high-energy mood I requested.
Hiring a Freelancer for an Amazon Product Video on FiverrFiverr is the ideal place to hire this type of creator and the process is super simple. You can learn more about the process in our Fiverr review – and see why it scored 4.9 out of five. Here are a few things you can expect when using the platform:
- The pricing is crystal clear. It’s hard to find many independent freelancers with pricing structures where you can add an extra deliverable or guarantee a faster order. When you book through Fiverr, however, you’ll find that most sellers let you customize your order for a reasonable price. For example, you may be able to pay a certain amount for a longer video or a quicker turnaround.
- You can book a gig that fits your budget. On Fiverr, gigs cost anywhere from $5 to over $1,000. No matter the size of your budget, you can find a freelancer that suits your needs and the complexity of your project.
- You can hire experienced professionals. With an independent freelancer, it might not be clear how long they’ve been in business or whether their customers are happy. With Fiverr, you can see how long sellers have been active, read customer reviews, and browse through their portfolio.
- You can build relationships with freelancers. If you discover a creator on Fiverr that you wish to employ, it doesn’t need to be a single job. If you appreciate their work, you can engage them for upcoming projects. Numerous sellers provide a variety of services, so you could possibly depend on them for more than just video ads.