Hiring 3 Short Video Ad Creators to TestThe Fiverr marketplace offers thousands of short video ad gigs, with options ranging from explainers with animated characters to original live-action productions. For this project, I chose three sellers who offered something in the middle – a simple video ad with a mix of animation and stock footage. I hired sellers at three price points: low ($30), mid ($50), and high ($135).
The $30 Short Video Ad Creator: A Highly Rated Level Two SellerWith over 120 reviews and a five-star rating, meerhamza0320 easily stood out from the other budget-friendly sellers. His Level Two Seller rating also caught my eye, as this Fiverr designation indicates consistent, high-quality work. I booked Hamza’s Basic short video ad gig, which included stock footage and background music. The deliverable was a 15 to 35-second video with a two-day turnaround time. It came with unlimited revisions, which gave me confidence that he would work with me to get the final product just right.
The $50 Short Video Ad Creator: A Five-Star Freelancer With Years of ExperienceAlso a Level Two Seller, haiderkappa had a five-star rating and nearly 200 excellent reviews from past customers. His profile featured a university degree, a professional certification, and several skills relevant to the gig. His video production and marketing experience was extensive for someone relatively young and this impressed me. I booked his Basic short video ad gig, which came with background music and footage of the digital product. This gig also included scriptwriting, something the cheaper option didn’t offer. With up to 35 seconds of run time, this deliverable would have a similar runtime to the $30 option. The turnaround time was a little longer – three days instead of two – but I hoped it would be worth the extra wait.
The $135 Short Video Ad Creator: A Seasoned Pro With Thousands of ReviewsWith over 1,000 reviews and a 4.9-star rating, graphics_quee stood out as one of the more popular Fiverr creators. His Level Two seller status, professional certification, and a long list of marketing and production skills made him an easy choice for my highest price-point project. I booked graphics_quee’s Basic short video ad gig, which featured up to 15 seconds of run time. The biggest difference between this offering and the others was that it included a voiceover, which I thought could make the ad more compelling.
My Experience Working With These Fiverr FreelancersBefore booking the gig, I messaged each seller to explain the project and link to the digital product I wanted to advertise. Each responded within about 15 minutes, which meant the projects could move along quickly. No difference in price point there. Right away, the $30 freelancer (meerhamza0320) provided a list of what he needed to complete the gig: a script with short phrases and the brand’s logo. He also checked whether I wanted a square video (for Instagram) or a wide video (for YouTube). When I booked the gig a few minutes later, the Fiverr interface asked me to also provide a call to action for the video. The $50 creator (haiderkappa) responded to confirm the length of the video (I requested 20 to 30 seconds) and the format (I asked for wide). After booking the gig, his onboarding sequence was similarly simple. He asked for the URL, the logo, and – optionally – examples of previous ads that had been made for the brand. Like the $30 freelancer, the $135 seller (graphics_quee) asked for a script and a logo. I sent the same 30-word script to both creators. During the automated onboarding process for this gig, the freelancer also asked about the voiceover style to include, giving me options for various tones and male or female voices. I requested a male or female voice with an instructional and motivational tone.
Comparing the Final ResultsAll of the short video ads were well worth their price tags. Although I would readily use any of these video ads for a promotional campaign, I thought one delivered superior value.
The $30 Short Video Ad
The $30 short video ad features helpful screen captures
The $30 short video ad far exceeded my expectations. Meerhamza0320 followed the script perfectly, and the screen captures from our website were a great idea for showcasing the tool. Even though Hamza hadn’t asked for the brand color, he identified it and used it throughout the video, which was a nice touch.
The $50 Short Video Ad
The $50 short video ad ties in the brand colors nicely
The $50 short video ad required the least work on my end, and it turned out remarkably well. The mix of animation and live footage is ideal for showing off the tool, and the brand color ties the video together nicely. I also appreciate that the video ad is as long as I expected (24 seconds).
The $135 Short Video Ad
The $135 short video ad includes high-quality footage throughout
Due to the price tag, I had the highest expectations for the $135 short video ad – and it didn’t disappoint. A few things set this ad apart from the others. First, it includes all stock footage, with no animations or screen captures. It also has a voiceover to enhance the on-screen captions. Thanks to the voiceover, this video is more versatile and would work for a wider variety of ad placements.
Hiring a Freelancer for Short Video Ads on FiverrUsing Fiverr makes hiring a freelance short video ad creator super easy. It’s quick, it’s efficient, it’s cost-effective, and it held up very well when our expert put it through its paces in our Fiverr review. Hiring a short video ad creator on Fiverr is a smart move for many small business owners because:
- You can find the right freelancer for your budget. With thousands of short video ad gigs available, Fiverr has options for small, medium, or large budgets. You can spend less than $30 for a video ad or splurge on a short commercial that costs $1,000 or more.
- You can find vetted professional creators. Although Fiverr doesn’t vet all creators, the marketplace does have specific requirements for sellers with Pro credentials. If you want to book a gig with an experienced, vetted seller, look for a creator with the Fiverr Pro badge. If you’re wondering if Fiverr Pro is worth the money, check out our comparison of Fiverr vs Fiverr Pro. You can also seek out creators with Top Seller and other badges that highlight freelancers who produce high volumes of top-ranked work.
- You can communicate with sellers efficiently. Sometimes you might want to introduce yourself and your project before booking a gig. Other times you might have a question or want a custom offer. Fiverr shows you when sellers are online and tells you how long it usually takes for them to respond. If you’re in a rush, you can reach out to a seller who’s already online and likely to respond quickly.