Website Planet had the chance to sit down and chat with Bulent Kocaman, PD Hosting director and a veteran of the IT industry with over two decades of experience.
We looked closely at the key factors that make PD Hosting stand out in the hyper-competitive web hosting market, and then asked Bulent to share his checklist of things to check when choosing their next web hosting provider.
What’s your story? How did you get into the web hosting business?
My journey into web hosting began over two decades ago when my fascination with PHP and web development took root in 1999. As an early adopter and enthusiast in this field, I’ve actively participated in PHP’s evolution and the broader web hosting landscape. Over these years, I’ve refined my expertise, becoming a Zend Certified PHP Engineer with deep knowledge in backend systems design, SQL coding, and Linux-based systems.
This knowledge was further enriched by my experiences with leading web hosting companies. Creating domain registration platforms, web hosting dashboards, and client portals for them, I was at the heart of many transformative processes like auto-provisioning, server management, and data protection. Recognizing gaps in the market, especially the dominance and sometimes restrictive practices of giant hosting providers, ignited my desire to offer an independent alternative.
I envisioned PD Hosting as a beacon of hope for those seeking a genuine alternative, and thus, PD Hosting was born under the banner of Projektif Digital Ltd.
Embarking on this venture was both exhilarating and challenging. The web hosting market is fiercely competitive, and carving a niche meant not just offering top-tier services but also earning the trust of our clientele. This journey saw us confronting several obstacles.
However, our unwavering passion for delivering unique, user-friendly experiences and our team’s dedication enabled us to navigate these challenges. Innovations like our advanced web hosting panel and our powerful WordPress hosting dashboard were instrumental in this.
Staying updated with rapidly advancing technologies was yet another challenge. My unwavering commitment to continuous learning and adaptation, bolstered by my extensive experience spanning over two decades in development and management, has been a cornerstone in navigating this dynamic landscape.
One of the driving factors behind establishing PD Hosting was to provide an independent solution in a market dominated by a few major players. Many clients, unbeknownst to them, shuffle between providers, only to realize they’re essentially dealing with the same parent company. At PD Hosting, we aim to be the genuine alternative – when clients feel ensnared by the limitations of giant hosting providers, we stand ready to serve and offer a way out.
What types of hosting plans do you currently offer?
At PD Hosting, we pride ourselves on offering a wide spectrum of hosting services tailored to diverse needs, whether you’re an individual embarking on your digital journey or a large enterprise seeking robust and scalable solutions.
1. Web Hosting: Our web hosting is more than just providing space—it’s about delivering unmatched value. With each yearly plan, clients receive a free domain registration for the first year, complimentary website migration, daily backups, webmail email accounts, free Lets Encrypt SSL, and unlimited traffic. Every package also includes cPanel and Webmail, ensuring our clients have intuitive, powerful tools at their disposal.
2. WordPress Hosting: Crafted for the WordPress ecosystem, our hosting incorporates the LiteSpeed cache plugin pre-installed, owing to our adoption of LiteSpeed servers. With the integrated WordPress Manager, tasks like theme and plugin management, staging environment creation, and backups become a breeze.
3. VPS (Virtual Private Server): Geared towards advanced users, our VPS offerings allow direct access via an SSH terminal, real-time server monitoring, DNS management, and both domain and email forwarding features.
– Website Builder: For those less technically inclined, our intuitive website builder facilitates the creation of sleek, professional websites without requiring coding know-how.
– Application & WordPress Manager: Streamlining the installation and management of applications and WordPress-centric functionalities.
– DNS Management: Our user-centric dashboard enables hassle-free DNS setting backups, changes, and domain forwarding.
– Support: Beyond just offering services, we stand firmly by them. Our round-the-clock live chat and support ticket system ensure our clients always have a helping hand when needed.
Our collaboration with AWS, a market leader in infrastructure, ensures our hosting solutions boast remarkable speed and reliability, and our dashboard, designed with the user in mind, encompasses all the features of cPanel and then some, making for a seamless user experience.
Optimizations for Website Speed: In an age where speed can make or break a digital experience, we harness the power of LiteSpeed servers. This guarantees swift website loading times and peak performance, further bolstered by our use of AWS infrastructure.
Additional products and services:
– We provide an intuitive Website Builder tool, allowing clients to craft professional websites without any coding knowledge.
– Our Application Manager & WordPress Manager streamline the installation, update, and management process of various apps and WordPress features.
– We have simplified DNS Management, allowing clients to backup DNS settings, implement changes, and utilize domain forwarding capabilities seamlessly.
– Our commitment to our clients extends beyond just services. With 24/7 live chat and a support ticket system, we are always available to assist.
In essence, PD Hosting is not just another name in the hosting industry. As an Accredited Channel Partner and esteemed member of Nominet, we offer an elevated level of trust and credibility in domain registration.
We strive to provide a comprehensive hosting experience, ensuring every touchpoint, from domain registration to website management, is smooth, efficient, and of the highest quality.
What is the unique selling proposition that truly sets PD Hosting apart in a crowded market?
PD Hosting, while offering a spectrum of services from web hosting to domain registration, is not just another name in the crowded hosting industry. What truly sets us apart is our unwavering commitment to a holistic client experience combined with state-of-the-art technical infrastructure.
Cutting-Edge Infrastructure: Leveraging AWS for our hosting solutions ensures unparalleled uptime, speed, and security. Our use of LiteSpeed servers further enhances website performance, ensuring swift loading times even during traffic surges.
One-Stop Solution: Beyond just hosting, we’re a comprehensive solution provider. Whether a client needs domain registration, website design, or e-commerce solutions, we have them covered. Our user-friendly web hosting management dashboard streamlines the entire process, making website management a breeze.
Accredited Domain Services: As an Accredited Channel Partner and member of Nominet, clients can rest assured that their domain registration and management are in expert hands. This accreditation underscores our commitment to quality and reliability in the domain space.
Transparent & Inclusive Pricing: Our philosophy revolves around transparency. We ensure there are no hidden costs, and essential services like daily backups and SSL certificates come standard, ensuring clients get true value for their investment.
Unmatched Support: We recognize that impeccable client support is the backbone of a successful hosting experience. Our 24/7 availability through live chat and a ticket system ensures clients have timely assistance whenever they need it.
Future-Ready: We’re not just thinking about the present. Our vision is forward-looking, ensuring that as technology evolves, our offerings do too. Whether it’s the integration of new web technologies or adapting to global trends, we’re always poised for the future.
Tangible Benefits for Customers: Our mission has consistently translated into tangible benefits for our customers. Being a direct domain registrar has enabled faster domain setups and resolutions, without the delays typically associated with intermediaries. Our partnership with AWS has ensured that our clients’ websites are always up and running, even during peak traffic. Furthermore, the complimentary backups we offer have been a safety net for many businesses, allowing them to restore and recover critical data in unforeseen circumstances.
In every service we offer, our goal remains consistent: while many providers offer hosting or domain services, at PD Hosting, we’re delivering an experience – one that’s seamless, reliable, and tailored to each client’s unique needs.
The positive feedback and loyalty of our customers stand testament to our success in that mission.
What makes people eventually choose you over your competitors?
People come to PD Hosting for several reasons, but if I had to distill it down, it boils down to trust, transparency, and technical excellence.
Many clients felt left in the dark when they needed support from their previous providers the most. We recognized this gap early on, and that’s why we’re always there for our clients, be it through live chat or our ticket system. It’s not just about being available; it’s about being effective and timely.
Another pain point we’ve noticed is the unpredictability of costs. Nobody likes hidden fees or surprise charges, and we’ve built our model on transparency. When you sign up with PD Hosting, you know exactly what you’re getting and at what price. We believe this straightforwardness fosters trust.
Now, when it comes to managing hosting services, we understand that not everyone is technically inclined. Keeping that in mind, our dashboard is designed to be user-friendly. It doesn’t matter if you’re a seasoned developer or someone just starting out; our platform is intuitive for all.
Speaking of our clientele, we cater to a wide range. For instance, e-commerce businesses, whether they’re on WordPress, Magento, or WooCommerce, value speed and reliability. With our AWS-backed infrastructure, we ensure they get both. And it’s not just about hosting; our accredited status with Nominet allows us to provide seamless domain registration and management, making the entire process smoother for businesses.
Bloggers, too, find value in our offerings. They need their sites to be accessible all the time, and our infrastructure ensures that. Plus, with tools like our website builder and WordPress Manager, their content creation journey becomes all the more streamlined.
In essence, while many hosting providers might offer similar services, what truly sets PD Hosting apart is our commitment to the client experience. From the moment someone comes onboard to every interaction they have with us, we’re dedicated to making it exceptional.
What are the most common mistakes website owners make when choosing a web hosting provider, and how can they prevent them?
Choosing the right web hosting provider is a bit like choosing the foundation for your house. If you don’t get it right, everything built on top can be at risk. Over the years, I’ve noticed several common mistakes website owners make, and I’d be happy to share some insights:
One classic mistake is letting the wallet do the talking. I get it—everyone loves a deal. But choosing a hosting provider based on price alone can lead to a host of issues like poor site performance, security vulnerabilities, or lackluster support. It’s essential to strike a balance: seek value, not just a low price.
Another oversight is not thinking about the future. Many jump into a plan without pondering where their website might be a year or two down the line. As your site grows, you need a hosting plan that can grow with it. So, it’s crucial to look for providers that offer scalable solutions.
Security is another domain where I see lapses. Given the digital age we live in, with cyber threats looming large, it’s non-negotiable to have a hosting provider that prioritizes security. Things like SSL certificates, regular backups, and security audits should be standard offerings.
And then there’s support. Many don’t realize its importance until they hit a snag at 2 AM and there’s no one to help. Always, and I mean always, ensure your provider offers robust support—be it via chat, email, or support ticket.
Lastly, while online reviews are a great tool, they shouldn’t be your only compass. It’s essential to dig deeper, explore technical specifications, security measures, and support capabilities. And yes, always approach reviews with a bit of skepticism. Sadly, not all of them out there are genuine.
Now, if I were to give a checklist for choosing a perfect web hosting:
– For Future Growth: Look for scalability, ensure there’s enough bandwidth and storage, and consider features that can support a content-rich site.
– For Security: SSL certificates should be standard. Regular backups and security protocols, like firewalls, are a must. And always ask about their data protection policy.
– For Different Site Types: If you’re running an e-commerce site, ensure the hosting plan is optimized for platforms you use and offers secure payment solutions. Bloggers should prioritize uptime and speed, and for news websites, it’s all about handling traffic surges.
And since you mentioned it, it’s worth noting that as a UK-based provider, at PD Hosting, we’ve kept these considerations at the forefront. We’re proud of our reputation for balancing value with quality, and our UK-centric approach means we understand the local market’s nuances and needs.
In sum, choosing a web hosting provider isn’t a decision to be taken lightly. With the right information and a bit of vigilance, website owners can find a provider that’s not just a vendor but a partner in their online journey.
What challenges and opportunities do you see in the future for you and your clients, and how do you plan to cope?
The web hosting and PHP development industries have witnessed a remarkable transformation over the past two decades since I first stepped into this world. When I first began exploring PHP in 1999, it was a relatively new scripting language, primarily used for web development. Over the years, PHP evolved to power a significant portion of the web, including platforms like WordPress, which today powers over a third of the internet.
In the early 2000s, web hosting was predominantly about providing server space for websites. The options were limited, and often, businesses had to invest heavily in dedicated servers or be content with shared hosting, which wasn’t always reliable. Fast forward to today, and the hosting landscape is vastly different. We’ve seen the rise of cloud hosting, VPS solutions, managed hosting, and even specific hosting solutions tailored for platforms like WordPress.
Two significant shifts that I’ve observed:
Customer-Centric Evolution: The industry has moved from being purely technical to being more customer-centric. Today’s hosting providers, including PD Hosting, are focused on delivering holistic solutions, from domain registration to website building tools, ensuring even those without technical expertise can establish an online presence.
Integration of Advanced Technologies: AI, machine learning, and cloud computing have become integral to web hosting. They enhance performance, security, and scalability, providing a seamless experience to users.
Looking ahead to the next decade, I anticipate several trends:
Decentralization: With the increasing interest in blockchain and decentralized technologies, we might see a shift towards decentralized hosting solutions, ensuring more privacy and data security.
Green Hosting: As environmental concerns gain prominence, there’ll be a push towards more sustainable, eco-friendly hosting solutions.
AI-Powered Solutions: AI will play a more significant role in managing and optimizing hosting solutions, from predictive analytics to automated customer support.
Integration of Web Technologies: As technologies like Web3, AR, VR, and IoT become mainstream, hosting solutions will need to adapt to support and seamlessly integrate these technologies.
The convergence of technology, evolving user needs, and global trends will shape an industry that’s more dynamic, inclusive, and innovative.
More specifically, the world of web hosting is in a flux. It’s evolving, shifting, and presenting challenges and opportunities in equal measure. And, as a UK-based hosting provider, I think it’s vital to understand and navigate these dynamics not just from a global perspective, but with a keen eye on what it means for UK businesses.
So, let’s talk about challenges first…
Security is a big one. As we advance technologically, the threats we face become more sophisticated. Be it cyber-attacks, data breaches, or DDoS threats, the challenges are real and ever-present. Then there’s the rapid pace of technological change. We’re in an era where what’s cutting-edge today might become obsolete tomorrow. Couple that with the increasing competition in the hosting space and the rising expectations of clients, especially here in the UK, and you’ve got a dynamic environment.
But it’s not all challenges; there are ample opportunities too.
The shift towards cloud computing, for instance, is a game-changer. It’s redefining scalability, security, and performance. Then there’s the emergence of groundbreaking web technologies. Concepts like Web3 and decentralized apps are opening up whole new avenues. And as businesses, especially here in the UK, recognize the undeniable importance of a robust online presence, the demand for stellar web hosting solutions is on an upward trajectory.
Beyond just hosting, there’s a palpable demand for all-encompassing solutions – be it design, development, or marketing.
So, how do we at PD Hosting plan to navigate this landscape?
First and foremost, security is paramount. We’re channeling investments into top-tier security measures, ensuring our UK businesses and global clients alike have a fortified digital presence. Adaptation is another cornerstone of our strategy. We’re committed to staying abreast of the latest in tech, ensuring our offerings are always a step ahead.
But technology aside, our real strength lies in understanding our clients. We believe in a client-centric approach – understanding their needs, expectations, and delivering beyond. This philosophy is evident in our round-the-clock support, our transparent policies, and our unwavering commitment to quality.
Looking ahead, diversification is a key theme for us. We’re eager to embrace new web technologies, ensuring PD Hosting remains a holistic solution for all web needs. And while we’re firmly rooted in London, we have our sights set on global horizons, keen to cater to businesses worldwide, while always maintaining our focus and commitment to our UK clientele.
In a nutshell, the future, while challenging, is exhilarating. We’re geared up for this journey, ready to face challenges head-on and seize every opportunity, ensuring UK businesses and our global clients always get the best in web hosting.
Bethenny eats, sleeps, and breathes digital marketing. She helps clients take charge of brand awareness and create lead generation strategies via a number of marketing channels, including email, social media, SEO, and content. When not a marketing superwoman, you can find her playing with her three dogs on her five-acre property, or planting yummy treats in her vegetable garden. (She is also a bit of a Real Housewives junky, #guiltypleasure!)