Short on Time? Here Are the Best Website Builders for Therapists in May 2023:
- Wix – Over 800 professional templates, including some designed specifically for therapists.
- Squarespace – Excellent built-in features for therapists, such as appointment booking and blogging.
- Hostinger Website Builder – Beginner-friendly builder with helpful AI tools take your therapy practice online in no time.
What We Look For in the Best Website Builders for Therapists
To bring you a list of the best website builders for therapist websites, I tested builders on these essential features.- Professional templates: These site builders offer a variety of well-designed templates to make your site look both attractive and credible. Whether you work with kids, married couples, or high-power execs, you’ll be able to create a website that speaks to your potential clients.
- Ease of use: All the builders on my list are easy to use. Never built a website before? Your visitors will never be able to tell.
- Advanced contact features: The builders I recommend give your new and existing clients easy ways to contact you through your website, whether it’s through a contact form, via live chat, or even through a calendar that lets them book appointments directly. You choose the options that work best for you.
- Local SEO tools: These builders offer SEO features to help you get found on search engines by the people that actually matter. If you’re not even sure what SEO is, don’t worry – they also have helpful guides and tutorials to walk you through the process.
- Blogging features: Thinking of writing a blog? These builders will all give you a platform to publish your articles – or your random thoughts, if that’s how you roll.



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Features
- Huge App Market. Don’t think Wix is all about looks. The App Market includes just about any tool you need to enhance your website – from simple contact forms to social media integration. Adding new features to your site is as easy as finding and downloading the right app.
- Wix Bookings. This app allows clients to easily check your schedule, make appointments, and pay for them online. You’ll have to pay a small monthly fee to use it, but it’s worth every penny.
- Wix SEO Wiz. If you want your site to rank higher on Google search results, all you have to do is answer a few questions about your business and Wix SEO Wiz will give you a personalized SEO plan that’s easy to follow and implement.
- Site Booster. Also available through the App Market, this tool can help you improve your local SEO by listing your site on business directories.
Number of Templates | 800+; 8 specifically for counselors and therapists |
Free Plan? | Yes, 14-day money-back guarantee for paid plans |
What You Get If You Upgrade |
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Starting Price | $16.00 |



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Features
- Appointment scheduling. Squarespace gives you two options to allow clients to book and pay for appointments online: the built-in Squarespace Scheduling tool or Acuity Scheduling integration. Squarespace Scheduling even lets you enable HIPAA features on its top-tier plan.
- Map blocks. You can embed Google Maps on your site, so your clients can easily find your clinic.
- Events calendar. This lets you highlight group therapy sessions or even special events where you’re the guest speaker.
- Blogging. Squarespace has excellent blogging and podcasting features, including integrations with Apple News and Apple Podcasts. To start writing, just add the “Blog” page type to your website and you’re good to go.
Number of Templates | 140+, with a few designed for therapists and counselors |
Free Plan? | No, but there’s a 14-day free trial (no credit card required) and a 14-day money-back guarantee |
What You Get If You Pay |
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Starting Price | $16.00 |
3. Hostinger: Easier Website Building with Assistance from AI



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Features
- Help with content. You can turn to Hostinger Website Builder’s AI writer for help with website copy. This content-generating tool will draft SEO-optimized content tailored for mental health clinicians and your individual brand. While you’ll probably have to edit the copy yourself, you’ll still save time and effort.
- Heatmap analysis. The website heatmap is one of Hostinger Website Builder’s coolest smart tools. It gives you a clear picture of how visitors are likely to interact with your site and what content will most attract them. You can use this information to improve the user experience before you publish or anytime you update your site.
- Booking and payments. With Hostinger Website Builder’s built-in booking tool (available on the Business plan), clients can quickly check your availability and book a therapy session. They can even choose from 20+ popular payment options, including PayPal and all major credit cards.
- Personalized privacy policy. An online privacy policy is essential for any healthcare professional’s website. With Hostinger Website Builder’s free privacy policy generator, you can reassure your clients that their personal data is completely secure.
Number of Templates | 140+, a few designed for therapists and counselors |
Free Plan? | No, but there’s a 30-day money-back guarantee |
What You Get If You Pay |
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Starting Price | $2.79 |



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Features
- IONOS rankingCoach. This SEO optimization tool gives you an individualized action plan for improving your website’s search engine ranking. Weekly reports provide actionable insights, including competitor analysis.
- Professional email. Every IONOS plan comes with a professional business email that matches your domain, which can help establish your credibility.
- List Local. This tool helps you connect with potential clients by promoting your therapy practice in 25 online business directories. Automatic emails alert you to the latest client reviews and social media posts.
- Privacy/cookie transparency. Simply add the Usercentrics app to reassure potential clients that they have full control over the privacy of their data. It can put them at ease and ensure your website is compliant with global privacy standards.
Number of Templates | 400+, with over 40 designed for health services |
Free Plan? | No, but there’s a 30-day money-back guarantee |
What You Get If You Pay |
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Starting Price | $1.00 |
5. SITE123 – The Fastest (And Easiest) Way to Take Your Therapy Practice Online

Features
- Mobile-responsive templates.Your site visitors will have no problem viewing your content on-the-go because all of SITE123’s templates are mobile-responsive. Additionally, when you are on-the-go, you can conveniently edit or update your site from anywhere using SITE123’s handy mobile app.
- Custom contact forms. You can easily create and customize contact forms to collect all the information you need when a potential new client reaches out to you.
- Built-in timeline. This feature allows you to display your education, CV, licensing and certifications, and work history on a visual timeline that highlights your biggest achievements.
- Extensive support. SITE123 offers step-by-step guidance (including video tutorials) and 24/7 live chat. If you have any questions while you’re working on your site, there’s always someone to answer.
Number of Templates | 180+, including a couple for the health services industry |
Free Plan? | Yes, plus a 14-day money-back guarantee for paid plans |
What You Get If You Upgrade |
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Starting Price | $12.80 |
6. WordPress.com: The Best for a Website That Goes Beyond the Basics

Features
- Blogging. If you plan to make your blog the main focus of your website, you can’t go wrong with WordPress.com. There is a bit of a learning curve, but it’s a small price to pay for the ultimate blogging platform.
- Booking Calendar. Available as a WordPress plugin, this feature lets your clients schedule appointments, and pay for them online.
- Ultimate Member. Also a WordPress plugin, Ultimate Member gives you the option to open a private membership area for clients on your site.
- Yoast SEO Plugin. This is one of the strongest SEO tools out there, complete with a step-by-step guide for optimizing your website for search engines.
Number of Templates | 100+, plus thousands of third-party options |
Free Plan? | Yes, 30-day money-back guarantee for paid plans |
What You Get If You Upgrade |
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Starting Price | $4.00 |
How to Build a Therapy Practice Website
A therapy practice website is more than just an information hub. It’s a way for potential clients to see what you have to offer. Thanks to website builders, it’s really easy to get your website up and running – just follow my step-by-step guide: 1. Choose a website builder. All of the website builders on this list are intuitive, easy to use, and cost-effective. 2. Select a template. Your website needs to look inviting, friendly, and professional, so you you’ll want to pick a template to match. That’s why I recommend Wix. It not only has 800+ fully customizable templates, but it offers eight templates designed for therapists and counselors. 3. Optimize your SEO. This helps potential clients in your local area find your website and, ideally, book an appointment. A great way to optimize your SEO is to add a blog to your website and write posts about your practice. 4. Connect a domain name. Finally, you’ll need a custom domain name to give your website legitimacy. Most of our website builders offer free domain names with certain plans, or you can purchase your own and connect it in just a few clicks.So, Which Is the Best Website Builder for Psychotherapists?
Here are my final recommendations:
If you want the quickest path to a great counseling website without missing out on any essential features, try Wix. It’s the site builder with the most therapy-specific templates, and you’ll get tons of added functionality through the App Market.
Alternatively, Squarespace might be even easier to use, because it comes with a lot of the tools you need for a therpy practice built-in. You don’t have to look for or install any apps to collect forms from visitors or set up a booking system through your site.
Or, if you want help with website design and content, Hostinger may be your best option. Its intelligent tools can not only draft content, they can also enhance images and help optimize your site for SEO.
Before you make your final decision, use this brief summary table to decide which site builder to try out first.
Free Plan | Best Feature | Best For | Starting Price | ||
Wix | ✔ | Full-featured, versatile, and easy-to-use builder | Template selection, creative control, and apps for enhanced features | $16.00 | |
Squarespace | ✘ | Top template designs with functionality to match | Stylish websites with built-in essential features | $16.00 | |
Hostinger Website Builder | ✘ | Best AI tools for design, SEO, and more | Easier website creation and help with content | $2.79 | |
IONOS | ✘ | Straightforward, affordable drag-and-drop builder | Simple websites with solid business features | $1.00 | |
SITE123 | ✔ | Intuitive, user-friendly website building | Getting a professional site online fast | $12.80 | |
WordPress.com | ✔ | A widget or plugin for any feature or function | Flexibility and customization, though time and skill required | $4.00 |