Let’s introduce Beaver Builder to our audience. What is it and how does it work?Beaver Builder is a popular WordPress page builder plugin that allows users to build and customize WordPress sites and pages visually, without needing to code. It provides an intuitive drag-and-drop interface and a library of pre-made page templates, modules, and design elements that can be added to pages. We have a wide range of customers from enterprise-level web agencies to mom-and-pop small businesses. We strive to find a balance between power and usability. Beaver Builder has many advanced features and extensibility for developers to leverage, but the user interface is intuitive enough that just about anyone can jump in and start building or editing their website. In fact, compared to something like Shopify or Squarespace, the challenging part with our sitebuilder is getting familiar with and setting up WordPress. From there, we have a huge number of pre-made templates and designs that anyone can start with to build their webpage. Some features that agencies particularly like:
- Great role management features. Developers can create specific user roles with customizable privileges. This allows limiting client access to make edits without compromising security
- White labeling in our Agency and Ultimate packages. With this, agencies can white label the interface by removing branding and customizing icons/colors to match their brand. This creates a customized look for clients.
- Our support team is always available to help with questions and we have extensive online documentation and video courses available – both for agencies and their clients.
How does your mission differ from the other sitebuilders around?We believe in doing right by our customers. We like to take our time and create high-quality software. We have a great relationship with the other page builder companies and teams in the space. To use a coffee comparison, we don’t want to be Starbucks with a store on every corner. We see ourselves more like a local coffee shop where the baristas already know your name and your favorite drink.
Who are your typical clients and what problems do they have when they come to you?We have a pretty wide range of users. There are a lot of “web pros” – people who are building websites professionally for other people. We also have a good number of small business owners or hobbyists that needed a no-code solution to put a website together. Beaver Builder is a complete website building package. We have a theme and many pre-made designs for lots of different niches and styles. I think the WordPress ecosystem of themes, plugins, hosting companies, etc., can be a bit daunting and overwhelming for new users, so we try to streamline that as much as possible.
And what makes them eventually stick with you?If I am totally honest, once someone invests time in creating their website on any given platform, we find they’re pretty likely to stick around for a while. I always encourage potential customers to try out a few builders, platforms, and communities to see which one feels right. Once you have a site up and running with us, it’s unlikely you’re going to want to switch.
Can you share one success story from your customers? What was their pain point, and what results did they get thanks to Beaver Builder?We actually just published a blog post where we interviewed a woman named Cami who runs a web design business out of Seattle. She shared a bit about her story and showed us a site she built for a realtor using Beaver Builder and the Pods Framework.
Cami MacNamara, WordPress Web Designer