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Divami – Humanizing Technology With Impactful User Experiences

Divami – Humanizing Technology With Impactful User Experiences

Marko Velimirović
Businesses looking to hire a reliable and innovative UX UI design and development Divami will benefit from reading this interview hosted by Website Planet with Naveen Puttagunta, the CEO of Divami Design Labs, a digital agency that has worked with over 200 clients across the globe and recognized with multiple awards for their exceptional work.

This interview will provide insight into their story, their mission, and how they stand out from the competition, and offers a glimpse into the latest trends in the UX design and development industry.

Please present Divami to our audience. What services do you offer?

At Divami Design Labs, we’re proud to offer a wide range of services to our global clientele, with a particular focus on UX strategy, UX & UI design, user research, and design-led development. We specialize in working with B2B SaaS platforms, technology software products, enterprise digital transformation projects, eCommerce marketplaces, and consumer applications.

What is the mission of Divami?

Our mission is to humanize technology through our designs. We believe that by creating user-centered experiences, we can bridge the gap between humans and technology, making it more accessible, intuitive, and impactful.

As the leading partner to SaaS and Enterprise companies, we collaborate with our clients not only on the design aspect but also on the development and implementation of these designs into pixel-perfect screens for mobile, web, smart TV, and wearable applications. We are passionate about our work and committed to delivering innovative, high-quality solutions that drive measurable results for our clients.

Who are your typical customers, and what is the main challenge that you solve for them?

We’re fortunate to work with a diverse range of clients, from large, established organizations to up-and-coming startups and SMEs. We’re proud to offer design and development services across a broad spectrum of platforms and applications, including web, desktop, and mobile apps, SaaS and cloud platforms, and enterprise software

Over the years, we’ve had the privilege of collaborating with some of the biggest and most innovative brands in technology and SaaS, including Google, HCL, Collins Aerospace, RightData, Zenoti, DarwinBox, and many others. Our team is passionate about creating exceptional user experiences and delivering measurable results for our clients, and we look forward to working with you to bring your vision to life.

What sets Divami Design Labs apart from other UX/UI design and development agencies?

Our unwavering commitment to delivering exceptional user experiences through design sets us apart. We take a user-centric approach to everything we do, emphasizing empathy and understanding our clients and their users’ needs and goals.

Our talented designers and developers are dedicated to pushing the boundaries of what’s possible in UX/UI design, leveraging cutting-edge technologies and design techniques to create innovative and impactful solutions. Above all, we pride ourselves on delivering measurable results and exceeding our client’s expectations every time.

Can you walk us through a project that you and your team at Divami Design Labs are particularly proud of?

So, we recently worked with a big global business conglomerate. Divami has worked with them on a couple of projects, including two mobile apps with multiple uses. One of them is a sales app that transformed their entire loan disbursement and processing system for their on-field personnel.

Earlier, the organization used a slow pen-and-paper-based system that required a lot of manual input. But with the app that we designed, sales personnel could complete loan applications much more quickly and easily. The app streamlines the process and eliminates repetitive and unnecessary inputs, which means that sales teams can spend more time generating leads and clients.

The way we could reduce TATs and positively impact the bottom line is an impact we are very proud of.

Your top advice to businesses looking to improve their UX UI design and development?

The key to improving UX UI is first acknowledging the need for it. Once identified, the next step is finding the right team to help. It’s important to follow a methodology and process to address user needs and solve the real pain points. This includes understanding personas, user needs, and business requirements, balancing these elements, creating a strategy, and then designing wireframes and UI. Rushing to a solution without proper research can result in suboptimal outcomes. Following a UX research analysis methodology is crucial for the success of your business.

What do you consider to be the most important trends in the UX UI design and development industry right now?

The most important trends in UX UI design and development are centered around creating more personalized and immersive experiences for users. This includes the use of AI and machine learning to anticipate and meet user needs, as well as the integration of voice and gesture-based interfaces.

Additionally, there is a growing emphasis on inclusive design, with a focus on accessibility and diversity. Designers are also prioritizing simplicity and minimalism, with a move towards cleaner, more streamlined interfaces. Finally, the use of AR and VR technologies is becoming increasingly prevalent, allowing for truly immersive and engaging experiences.

Are there any upcoming projects or initiatives at Divami Design Labs that you’re particularly excited about?

Our primary focus is on product platforms and collaborating with entrepreneurs to launch innovative products in various sectors, which can potentially disrupt the current markets. This keeps us busy with exciting projects consistently. Besides customer projects, we also keep ourselves updated with the latest market trends, including emerging technologies such as AI, AR, and VR, which are distinct but highly promising areas.

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