That said, Editor X is relatively new, so there are still a couple of minor bugs you should know about before you sign up. For beginners – and anyone who wants to get to site-building without much of a learning curve – Wix is still my first choice.
Wix vs Editor X: Quick Comparison for Developers
Wix Has Way More Templates, But You Can Customize More with Editor XWix has over 800 templates in this gallery, broken down into 5 major categories (6 if you count “blank templates”) and around 80 subcategories so you can easily zero in on your niche. If none of them feels quite right, you can always build your site from scratch. I’ve always liked Wix’s approach to its templates. There might be a lot of them, but there’s a real variety of design. It doesn’t feel like the same recycled concept over and over. I can’t say the same for a lot of other builders. Besides, many templates come with specific apps pre-installed. For example, if you choose a template for consultants, there’s a solid chance it comes with a booking system already built in. Blogger? Your template will already have Wix Blog installed and ready to go. The templates are designed with more than just looks in mind. They’re actually built to be functional. Editor X has just 28 templates. Yes, you heard right – from 800 down to 28. But that’s not a bad thing, per se. Unlike Wix, Editor X’s templates are meant to be more of a rough starting point, to provide inspiration at most. Editor X is designed for developers and agencies, the kind of users that wouldn’t want a cookie-cutter website. It stands to reason that you wouldn’t need as many templates. Wix is built for beginners, meaning that all its templates need to be able to work as-is in every niche. It’s still insanely customizable for a builder aimed at a general audience, but the templates need to provide more in terms of basic structure. One thing Wix and Editor X have in common is that they don’t let you change templates. That is, once you start playing around with a template, you can’t just switch to another one and keep all your changes. You’ll have to start over with a new template. Also, neither platform’s templates are mobile responsive by default, which means that significant edits will require tweaking in the editor for other devices and screen sizes. That said, it’s now easier to make your templates fully responsive with Editor X (see below).
Wix Has Tons of Features, But Editor X Has All That and MoreEditor X is the clear winner when it comes to features. But the advanced features will only be useful if you’re a developer with some experience under your belt. Wix might be more user-friendly, but it’s a fully functional site builder, with complete blogging tools, e-commerce functionality, and much more. For example, the Wix Stores app, which lets you sell both digital and physical products from your site (as well as on Amazon and Facebook), can be installed on any Wix template. If you’re interested in building an online store, you can read more about it in our expert Wix e-commerce review. Wix also has a built-in SEO Wiz and a whole suite of business tools… plus blogging tools, a video maker, a stock image and video library, vector graphics, tools to manage bookings and events, and apps for almost every functionality you can think of. Here’s the thing, though: Editor X comes with everything that Wix has – and more. In fact, Editor X is basically a more advanced version of Wix. If you have some experience with Wix, there will be a lot about Editor X that feels familiar – and a lot of shiny new tools. For example, Editor X gives you more control over how your site looks and functions across devices – so you can easily build mobile-responsive sites. The editor comes with handles on either side of the canvas that you can click and drag to see how your site will look on different size screens. One of Editor X’s core features is that it lets you set breakpoints, or the points at which your elements change style or layout for different screen sizes. There are three default breakpoints (for desktop, tablet, and mobile) but you can add as many as you need. It also lets you add animations (like fade in, bounce in, flip in, or spin in) to virtually any site element to make your site more dynamic. You can even make your header fade or change color when visitors scroll down a page. Editor X is great for team players too. You can create separate accounts for each team member and set specific permissions. And (I love this) you can add comments in the editor about particular elements for other team members. Everyone can reply in real time. This makes it much easier for a team of designers working on the same site. Editor X comes with a lot of other great designer-friendly features, like controlling how elements are docked and managing overflow content between breakpoints. Stuff that Wix just doesn’t have. As a developer, Editor X is a dream come true. Its extra features make it ideal for designers that like drag-and-drop builders. If you feel like messing around with code, you can always add your own with Dev Mode. That said, if you’re just looking to build a single site for yourself, or if you’re new to site building, Editor X might be too much of a handful. Wix’s features will be more than enough for most.
Ease Of Use
Wix Is the More Beginner-Friendly ChoiceOnce again, the result is hardly surprising. But… that’s not necessarily a win here. Editor X is harder to use – there’s no doubt about that – but that’s because Editor X is capable of much more. As I said previously, Editor X is basically a more advanced version of Wix. Wix’s drag-and-drop editor is very intuitive, especially when you consider how much you can do with it. It’s based on adding strips, which are stacked to form web pages. You can then drag and drop other elements like text boxes, buttons, images, and contact forms into these strips and customize them as you like. Editor X works pretty much the same way, with just a few wording differences (instead of “strips,” it has “sections”). But at the same time, it lets you do more at every level. While this does make Editor X harder to use, it is worth learning how to use it – if you’re a developer, anyway. When it comes to the more advanced website builders, Editor X is hardly the most complicated. Learning how to use it shouldn’t be too difficult either. Editor X offers an entirely free series of lessons called Academy X. Not only does Academy X visually take you through each of the editor’s new features. It also gives you multiple exercises so you can put your newfound abilities to the test. It involves a time commitment, but the final product makes it worth it. There are currently 24 lessons and 9 custom tutorials included in Academy X, complete with exercises and video content. It’s actually kind of fun to go through them, and it doesn’t take a ton of time. If you’re a relatively new web designer or developer, here’s your opportunity to master a powerful site builder while it’s still new to the market. The Editor X YouTube channel is also regularly updated. There, you’ll find lessons for everything from the fundamentals of web design to how to work specific features. The upshot: Academy X does a lot to smooth out the learning curve with Editor X. But if you’re already working hard to learn Wix’s classic editor, this is one class you should skip.
A Shared App Market, But Not All Apps Work With Editor X… YetWix has 300+ apps in its App Market to add to your site’s functionality, from blogging to e-commerce, event management, restaurant orders, running ads, hotel booking, music streaming, social media, and much more. Most are free to install, but some require a paid subscription to access additional features. If you open the Wix App Market from Editor X, all 300+ of those apps appear to be available to install. However, Wix customer support informed me that many Wix apps are still not compatible with Editor X. For example, the support agent that I spoke to on the phone said that he consistently has trouble with the restaurant apps in Editor X. He also explained that the goal is to make all of the Wix apps compatible with Editor X… eventually. For now, it seems like the only way to know for sure if apps will work with Editor X is to test them out for yourself. Ugh. However, I’m happy to report that I was able to add Wix Stores and Wix Blog to my Editor X sites without any obvious issues.
Wix Is Cheaper, But Cheaper Doesn’t Mean BetterWix is definitely the cheaper option all the way across the board. But this is understandable, given the additional functionality and customization options you get with Editor X. Wix comes with a free plan, which includes 500MB of storage, a free Wix domain, and 24/7 customer support. But in order to remove advertising, connect a custom domain, or sell on your site you’ll need to upgrade to a premium plan.
|Wix Unlimited||Editor X Essential||Wix Business Basic||Editor X Launch|
|Custom Domain and Free Domain for a year||Yes||Yes||Yes||Yes|
|Video Hours||1 Hour||1 Hour||5 Hours||5 Hours|
|Customer Care||24/7 Customer Care||24/7 Customer Care||24/7 Customer Care||24/7 Customer Care|
|Abandoned Cart Recovery||–||–||Yes||Yes|
|Sell on social channels||–||–||Yes||Yes|