We rank vendors based on rigorous testing and research, but also take into account your feedback and our commercial agreements with providers. This page contains affiliate links. Advertising Disclosure
Affiliate revenue is all about speed. When a builder hides basic link‑management tools or buries analytics behind an upgrade, every extra click costs you conversions. You don’t want to waste your time (and money) building your site only to realize your builder lacks basic marketing and SEO tools.I ran the most popular platforms through an affiliate‑specific stress test, searching for easy link placement, SEO and schema controls, conversion tracking, and zero‑surprise pricing.
Wix came out on top. It features hundreds of polished templates, real-time sales analytics, and a slew of advanced features. Built-in SEO checklists and countless integration options mean you can launch a branded, commission-ready site in just a matter of minutes.
Check out Wix now, or keep reading to see the handful of other great picks that made the cut.
What We Look For in the Best Website Builders for Affiliate Marketing
When researching and testing top website builders for affiliate marketing, I focused on these essential features.
Ease of use. These builders all offer a broad selection of high-quality templates, intuitive interfaces, and easy customization options so you can design a website that appeals to your target audience.
Search Engine Optimization (SEO) and marketing tools. The builders on my list equip you with built-in SEO and marketing tools to optimize your site for search engines, improve your online presence, and drive organic traffic.
Third-party integrations. I selected platforms that let you connect with affiliate networks, email platforms, and CRM software so you can manage everything from one dashboard. With these, you can track commissions, monitor conversions, and nurture leads.
Blogging features. Blogging is an effective way to promote your affiliate links and increase your website’s visibility. Most of my recommendations offer blogging features witch which you can create, manage, and publish engaging and SEO-friendly content.
Analytics and tracking. All the builders on my list help you track the performance of affiliate links, allowing you to better understand user behavior. This helps you to tweak your strategy and increase conversions.
Wix has thousands of mobile-friendly template to suit any affiliate marketing nicheWix’s App Market includes 50+ integrations for affiliate marketers, including Zonify for importing Amazon products and UTM Catcher for tracking traffic and conversions. The platform also offers Hopp, a “link-in-bio” tool for creating mobile-friendly landing pages to promote products on platforms like Instagram and TikTok.
Once your site is live and attracting visitors, Wix’s analytics and reporting tools can provide you with valuable insights into visitor demographics, traffic sources, and conversion data. These reports will help you refine your affiliate strategies, measure the ROI of campaigns, and identify top-performing content or referral sources.
Wix’s free plan is a great way to get a feel for the website creation process. Once you’re ready to go live, I recommend selecting a premium plan – it’ll give you more storage, a free domain name for a year, and you won’t have any distracting Wix ads on your page.
Wix Blog. Leverage Wix’s full-featured blogging platform to establish authority in your niche, engage your audience, and promote affiliate products through informative content.
Social media marketing tools. Create, schedule, and publish posts across platforms like Facebook and Instagram from within the Wix dashboard. This helps you maintain consistent outreach and drive traffic to your website or direct affiliate links.
Advertising platforms. Set up targeted ad campaigns to promote your content or specific affiliate products on Google, Facebook, and Instagram through your Wix dashboard.
SEO Setup Checklist. Wix guides you through essential SEO tasks, such as optimizing page titles and meta descriptions. This is crucial for improving your search visibility and attracting organic traffic.
Read our expert review to learn more about its features.
Free Plan
✔
Marketing and SEO Features
Wix Analytics, email marketing, automations, and SEO tools, plus hundreds of third-party apps
Bandwidth and Storage
Unlimited bandwidth on all plans, 2 GB storage on the cheapest plan
Shopify offers 850+ mobile-responsive themes and user-friendly design toolsShopify offers an AI-powered content creation tool that enables the easy generation of product descriptions, blog posts, emails, and customer responses. This is especially valuable if you’re an affiliate partner managing multiple products, as it can help you execute your campaigns more efficiently.
You also get Sidekick, a conversational AI assistant that analyzes traffic trends and suggests actionable next steps to improve performance. With Sidekick’s real-time insights, you can optimize your marketing efforts and refine promotional strategies for your affiliate products.
While its Basic plan is priced higher than entry-level options from other builders, such as Wix, Shopify delivers excellent value through its comprehensive features and scalability. It’s a great choice if you’re building an online shopping destination with products from several campaigns.
Affiliate network integrations. Connect Shopify to your Amazon Affiliate account in just a few clicks, then start importing products that align with your brand. Some even come with features that let you override the default supplier, so you don’t have to worry about your promoted items going out of stock.
Marketing tools. With Shopify’s built-in marketing tools, you can develop conversion-driven email campaigns, set up automations to serve specific audience segments, and use branded pop-up forms to gather leads.
In-depth reports. Your Shopify dashboard offers comprehensive data about your site, from sales data to customer behavior. You can quickly identify trends, analyze the success rate of affiliate promotions, and get an overview of your site’s performance.
Social media integration. Include social media buttons on your Shopify website and add links to your store’s product pages to your social media platforms. This can help raise brand awareness, broaden your audience, and boost sales.
BigCommerce’s templates are pricey, but there are some free optionsWith BigCommerce, you can create multiple localized storefronts to easily target several audiences. Each storefront can be customized by region, language, and currency, so you can create a shopping experience tailored to each visitor. This makes it easy to expand into new markets when you’re ready to take your business to the next level.
There’s no limit to the number of products you can sell, which makes it easy for you to scale. What’s more, BigCommerce lets you promote affiliate products on multiple channels outside your site, including Amazon, eBay, and social media platforms, from within the same dashboard.
BigCommerce is quite expensive, which is why I recommend it for affiliate marketers who are already earning consistent income and want to launch multiple sites or enter new markets. If you’re still new to affiliate marketing, you’re better off using a more cost-effective builder like Wix.
Customer segmentation. You can segment your customers into different groups based on behavior or demographics, so you can deliver highly targeted promotions.
Unlimited bandwidth. Every BigCommerce plan includes unlimited bandwidth, so your site can handle traffic surges without performance issues. If a marketing video goes viral, or you get a ton of visits during a promotional period, you’re covered.
65+ payment gateway integrations. BigCommerce supports over 65 payment gateways, including PayPal and Stripe. This enables affiliate marketers who also sell their own products to offer flexible and convenient checkout options.
250+ local payment methods. With access to over 250 local payment methods across more than 100 countries, BigCommerce makes it easy for you to cater to a global audience.
Squarespace is hard to beat when it comes to template design
Squarespace’s striking, mobile-responsive templates will help you build an affiliate marketing website that will present your products at their best, attract visitors, and keep them engaged. Once your site is ready, you can use Squarespace’s built-in SEO and marketing tools, link-in-bio tool, and social media selling to promote your affiliate products.
I like how all of Squarespace’s features and tools are integrated – everything you need to build and manage your site is accessible from your dashboard. Squarespace’s blogging tools are also great for driving traffic and promoting products. It allows you to schedule posts, save drafts, add multimedia content, and share posts across your social media accounts.
Squarespace doesn’t have a free plan, and it’s slightly more expensive than competitors like Wix. There’s a 14-day free trial, though, so you can test Squarespace and see if it’s right for you.
Features
Simple email marketing. Email layouts make it easy to share news or your latest blog post/review with followers. Simply select a layout, then customize it to align with your website’s style, fonts, and colors.
Custom website design. Share your preferred website style, structure, color palette, and fonts with Squarespace, and its Blueprint AI will generate a unique website based on your preferences.
Content creation tools. With the Squarespace Video Studio app for iOS, beginners can create professional product marketing videos to drive conversions.
Brand-building features. Access a vast library of icons and customizable typography, and create a unique logo that reflects your brand’s personality and resonates with your target audience.
HubSpot’s templates are basic, but they get the job doneHubSpot lets you create funnel reports that show how leads progress from initial clicks to conversions, highlighting drop-off points and areas of conversion strength. You can also create revenue attribution reports that reveal which content, traffic sources, or interactions contributed most to your affiliate sales.
HubSpot supports your email marketing efforts by letting you test subject lines, messaging, visuals, and CTAs to improve open and click-through rates across segmented lists. HubSpot also monitors your email deliverability and sender reputation to ensure your campaigns land in inboxes and maintain long-term effectiveness.
While HubSpot offers useful tools, its features are spread across various specialized plans. With this modular structure, you can select only the tools you need, rather than paying for an all-in-one package, which can save you money. However, if you need a wide breadth of features, HubSpot’s pricing structure could drive up costs.
Features
Marketing automation. Create dynamic workflows that deliver personalized content based on user behavior. For instance, you can enter a visitor who clicks an affiliate link into a tailored email sequence promoting related products or special offers.
Built-in AI support. HubSpot’s AI tools can generate blog drafts, marketing copy, images, and even campaign strategies, saving you time and reducing creative fatigue.
Multiple app integrations. Access 1,900+ app integrations ranging from email marketing and analytics to affiliate tracking and e-commerce platforms.
HubSpot Payments. With the proprietary payment solution, youc can accept payments via cards, digital wallets, and ACH directly through invoices, quotes, or links. This is particularly helpful if you sell your own products in addition to your affiliate offerings.
Ecwid provides suitable templates for affiliate marketersEcwid’s section-based editor is ideal for affiliate marketers who want to build a clean, conversion-friendly storefront quickly. With pre-designed layouts divided into categories like Products, Customer Reviews, and Special Offers, you can easily structure your store to highlight affiliate deals, showcase social proof, and promote limited-time offers.
Ecwid provides you with exceptional control over how you display and customize your products. You can add video showcases, product variations, and customer input fields to personalize requests on your product pages. It even provides an embeddable “Buy Now” button you can add to any of your other websites to guide visitors towards affiliate purchases.
Unlike general website builders, Ecwid is designed specifically for e-commerce. While its plans start at a far lower price than Shopify or BigCommerce, you won’t get as many customization options. Ecwid also lacks blogging tools in its website builder, which is disappointing.
Features
2,000+ online business tools. Ecwid’s integration with Zapier opens up connections to thousands of business tools. This includes marketing platforms, CRMs, and messaging apps. So, you can streamline everything from lead capture to customer follow-ups.
Reports and analytics tool. Track sales performance and analyze buying patterns to fine-tune your marketing strategies. This will help you to make informed decisions about what products to promote more aggressively.
Extensive social selling features. Sell products directly on platforms like Facebook, Instagram, TikTok, Pinterest, YouTube, and even messaging apps like WhatsApp and Snapchat. Sync inventory, manage orders, and engage with customers across all these channels from one dashboard.
No transaction fees. Ecwid doesn’t add any fees to your sales, which makes it a good option if you sell your own products or dropship alongside your affiliate marketing business.
Building your website is fast and easy with IONOS’s MyWebsite Now builderIONOS’s MyWebsite Now builder plans start at just $6.00/month for the first year, making it an affordable way to launch your affiliate marketing business and keep startup costs low. I recommend the Plus plan, which gives you a free domain for a year, analytics tools, a flexible editor, competitor tracking tools, social media integration, and SEO features.
While IONOS offers only 30+ templates, you can also ask its AI builder to create a custom design for a more unique-looking site. It’s easy to use pre-made layouts and color schemes to customize your site’s design. You can also embed images and text links to affiliate products in blog posts and reviews, and add buy buttons to items you feature.
My primary concern with IONOS is that its renewal rates after the first year are more than 12 times the initial discounted price. On the plus side, since the introductory discount lasts a whole year, you’ll have plenty of time to evaluate the service and decide whether it’s worth continuing.
Features
rankingCoach. IONOS’s rankingCoach tool evaluates your site’s SEO and offers advice on how to boost visibility with Google and other search engines.
AI content generator. If you’re new to affiliate marketing and need help creating relevant content, IONOS’s AI text generator can draft SEO-optimized copy for your website.
Professional visual design tools. IONOS’ AI image generator will craft customized, branded visual content. Other tools automatically optimize images for different devices and allow you to add text labels and Instagram-style filters to product images.
Dedicated personal consultant. When you sign up, you’ll be assigned a personal consultant who will be there for you when questions or issues arise. It’s a really helpful point of contact, particularly if you’re new to online marketing.
Your SITE123 website will be easy to navigate on a desktop, tablet, or phone
Starting an affiliate marketing website is fast and easy with SITE123. Simply choose a template (or have AI create a custom design), then use the point-and-click editor to customize it to suit your vision and niche. And if your affiliate deals and offers cater to a global audience, you can translate your site into multiple languages.
SITE123 offers plenty of features to help you drive traffic and sales, including SEO tools, email automation, and social media integration. To broaden your audience, consider allowing followers to comment on your blog posts and share your content on their social media platforms. Your blog also has its own RSS link, so visitors can subscribe to your latest posts and reviews.
SITE123 is a solid option for creating a simple website, but I wouldn’t recommend it if you want design flexibility. Its free plan is a good starting point, but it comes with a SITE123 subdomain and branding. As your business grows, you’ll want to explore SITE123’s paid plans, which offer custom domains, integrations, and more storage and bandwidth.
Features
Conversion tracking. SITE123 lets you integrate Facebook Pixel to track conversions from your social media profiles, helping you see the effectiveness of your campaigns. You can also set up Google Analytics to analyze your traffic and conversions from all sources.
Custom lead capture forms. Craft custom lead capture forms to gather visitor information, and nurture your leads with targeted campaigns and special offers for your affiliate products.
Extensive product management. SITE123 makes it easy to set up product pages to advertise your affiliate products or even start dropshipping. You can customize each page and set up product tags to cover color, size, and category. Never miss a sale by setting automatic stock alerts for low or out-of-stock items.
Quick support. You’ll get access to support via 24/7 live chat or email, plus detailed articles in its Support Center. When I contacted SITE123, I never had to wait more than 10 minutes for a response.
Choose any Webador template to build your website in minutesWebador is a beginner-friendly builder that simplifies the creation of basic affiliate websites. Its drag-and-drop editor is intuitive and easy to use, and you can start with any of its mobile-responsive templates and personalize the design to suit your needs.
I really like Webador’s widgets, which allow you to add elements, such as image galleries, product ratings, social media link buttons, video reviews, and podcasts, to create an engaging user experience. You can also offer visitors downloadable files, such as product guides, for the tech-related affiliate items you promote.
Webador doesn’t offer a high level of customization, which is a little disappointing given that its plans are comparable in price to Wix. But if you find having endless options a little intimidating, then you might prefer Webador.
Features
Mobile responsiveness. Your website will automatically adjust to any screen size so visitors always have a user-friendly experience.
Integrated blogging. Webador’s built-in blogging feature lets you share updates and stories to keep your audience engaged. You can also track the engagement your blog posts are receiving, which helps you craft a great affiliate marketing content strategy.
Product discounts. If any of your affiliate products go on sale, you can easily highlight the discounted price through your product page. Then, all your visitors know that they can grab a bargain.
Setup tutorial. Webador’s Help Center contains a series of tutorial videos that guide you through setting up your affiliate website. Even if you’ve never made a website before, you can set up an eye-catching site in 15 minutes.
WordPress themes are great for affiliate marketing and blogging sites
WordPress.com offers 300+ customizable themes suitable for review and blog-focused affiliate marketing sites. Plus, with WordPress.com’s blogging tools, you can craft engaging posts enriched with multimedia and affiliate links, categorize these posts for easy navigation, and optimize each post for SEO.
Whether you’re promoting tech products, fashion items, or digital courses, you can easily find a design and tailor it to fit your needs. Once you do, there are dozens of block elements and ready-made “patterns” for customizing your chosen theme. If you have technical knowledge, you can also utilize advanced design tools, such as your website’s Cascading Style Sheets (CSS).
WordPress.com is not the easiest builder for novices and will take some time to master, but you can try out its free plan and see if it’s something you like. However, the free plan doesn’t include third-party themes, plugins, and advanced SEO and analytics tools. To use those, you’ll have to upgrade to a paid plan.
Features
Thousands of plugins. WordPress is famous for its vast range of plugins, which includes over 1,000 for affiliate marketing alone. These let you track commissions, compress your affiliate links, create targeted ads, and more.
Track site stats. With the built-in Jetpack plugin, you can track visitor metrics like page views, demographics, and referral sources. Plus, paid JetPack plans offer extra tools like a customer relationship manager (CRM), image optimization, and a firewall to protect your site from attacks.
Built-in newsletter and RSS. WordPress.com helps you maintain direct communication with your audience and give them timely updates on new content, promotions, or affiliate offers.
Social media sharing. Amplify your content’s reach and drive more traffic to your affiliate links by sharing your posts across various social media platforms, including Facebook, Instagram, and LinkedIn.
I Found the Best Website Builders for Affiliate Marketing
Choosing the right website builder can help you launch, grow, and scale your affiliate marketing efforts more efficiently.
If you’re looking for a beginner-friendly platform with standout customization, integrations, and marketing tools, Wix is my top recommendation. You’ll get designer-made templates, affiliate-focused apps like Zonify, and built-in SEO and marketing tools, which are perfect for building and growing a profitable affiliate site.
If you need AI tools and fast content creation, go with Shopify. It’s great for affiliate marketers managing multiple products and campaigns, as you’ll be able to quickly add new products or adapt to changing market trends.
Or, if your goal is to scale and expand into international markets, choose BigCommerce. It provides multi-storefront management, support for over 100 currencies, and channel integrations with Amazon and Walmart – ideal for experienced affiliates looking to grow.
Below is a summary comparison table of the top website builders for affiliate marketing to help you make an informed decision.
Free Plan
Best Feature
Best For
Starting Price
Wix
✔
Most advanced customization, features, and tools
Affiliate marketers who want an all-in-one package
What’s the best free website builder for affiliate marketing?
Wix is the best free website builder for affiliate marketing. Its free plan gives you 2500+ customizable templates, social media integration, blogging features, and built-in SEO and marketing tools.
How do I start an affiliate marketing website?
To start an affiliate marketing website, you’ll need to first pick a niche. Once you’ve found affiliate networks in that niche, you can look at choosing a platform for your website. I recommend using one of the platforms I’ve listed above, as they all offer integrations with popular networks and tools. Then, create content that includes your affiliate links and optimize it for search engines.
Is Wix good for affiliate marketing?
Wix is an excellent choice for affiliate marketing thanks to its user-friendly interface, extensive customization options, SEO and marketing solutions, social media integrations, and blogging features. It has everything you need to launch and monetize an affiliate marketing site.
What is the best platform to build an affiliate website?
Wix is the best platform to build an affiliate website. It offers an intuitive drag-and-drop editor, customizable niche templates, built-in SEO and marketing features, as well as reports and analytics tools. It also integrates with affiliate marketing tools like Zonify, which you can use to participate in Amazon’s affiliate program.
If you need help with building an affiliate website, check out our guide on how to build a website.
Kamso specializes in writing about credit card processing and website builders. He has worked on comparisons, product reviews, and news stories about software products and digital tools. He has a mechanical engineering degree and a strong fondness for anything in the tech space.
Alex dove headfirst into digital marketing after earning his English degree in 2018. As Managing Editor at Website Planet, he leads reviews, comparisons, and blog posts on website builders, payment processors, freelance marketplaces, and other digital tools. Off the clock, you’ll find him replaying classic RPGs or experimenting in the kitchen.
I built a whole website on square space, only to realize you can’t drop affiliate links into products. Amazon blocks only work in the USA
Ryan
January 01, 2023
Reply
Reply
Website Planet Team
January 01, 2023
Hi Ryan. Thank you for the comment! You can use affiliate links on Squarespace. There are, however, a few considerations to make before doing so. To start, you should ensure that your affiliate links are appropriate for both your audience and your content.
Website Planet Team
January 01, 2023
Lance
August 14, 2020
I tried using wix to build an email campaign, but got banned after adding an affiliate link to clickbank. Do you have any Ideas?
Lance
August 14, 2020
4
Reply
4
Reply
Website Planet Team
August 14, 2020
I’m surprised to hear that. I think it’d be best to reach out to Wix directly to see if there are any other factors in play, or specific rules they have pertaining to their email campaigns.
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