Blog Posts
Hiring in Tech Today: The Role of Gender and Racial Bias in 2025
If you're a Caucasian male, you've won the lottery when it comes to getting hired in tech, or so it seems. According to tech diversity reports, in the biggest tech companies, men represent between 77% and 88% of the workforce, and Caucasians between 40% and 51%. Those figures seem to reveal a stark truth: if you're a woman or a person of color, it's much harder to get a...
6 Best Online Social Media Marketing Courses in 2025
Social media platforms and features seem to change every other week, so whether you're just getting started with social media marketing or want to up your game, you'll definitely need some help. Even if you use one of the best social media tools, it's still important to choose a course that not only got great reviews last year, but is still relevant right now. There's only...
Hootsuite vs Buffer – Which is Better for Business 2025
If you're a blogger, digital marketer, or social media manager looking to up your game, at some point you'll want to think about saving time and effort by scheduling your social media content in advance. You’ll also want insights and analytics that can help you improve your reach. The only trouble is, there are a bunch of tools out there, and it's hard to know which one has...
Coursera Review – Popular, but Is It Any Good in 2025?
If you're thinking about taking an online course, you’ve probably read tons of glowing reviews about Coursera, followed by opportunities to sign up for your first class. But does this online education site really deserve its good reputation, or is it all just hype? Before you invest in a Coursera course – or any online class, for that matter – it's essential to know...
10 Essential Free Tools for Nonprofits (2025 Guides Included)
As a nonprofit, it's essential to maintain a strong online presence if you're going to keep attracting donors, supporters, and volunteers. But keeping yourself visible online can be costly—both in terms of time and money—and that's a problem. After all, the less you spend on administration, the more you have to support your cause. But there’s good news. A lot of tools out...
Identifying Fake News in the Time of the Presidential Election – Ultimate Guide to Avoid Panic and Indifference
In the last three years, there's been a rampant increase in reports of the use of digital marketing tools like social media to spread false information, commonly referred to as "fake news." From the supposed deaths of many celebrities (like the Cher story below) to election tampering, it seems that this trend is – unfortunately – here to stay. This is a particularly...
5 FREE Tools to Spy on Your Competition (2025 List)
As a digital marketer, it's important to know what your competition is up to online. It's how you stay competitive, and make sure your own marketing is just as good, if not better. With the right tools, you can learn about your competitors’ keyword strategy, improve on their content, and find the best linking opportunities. There's just one problem. A lot of these tools...