Every year, millions of people around the world gather in support of Breast Cancer Awareness Month in October.
There are plenty of ways to get involved besides wearing something pink. Many of your favorite retailers support breast cancer awareness by releasing limited-edition products and collections, with proceeds from sales donated to charities.
And, of course, there are the many organizations and charities around the world that work tirelessly all year round to raise awareness of breast cancer, investing in treatment, education, and research.
We’ve rounded up the different organizations participating in Breast Cancer Awareness Month this year, plus the charitable organizations you can donate to directly, and even the stores selling products for breast cancer survivors.
Companies Supporting Breast Cancer Awareness Around the World
Fashion brand Aerie has partnered with the nonprofit organization Bright Pink for the 10th year running to raise awareness of breast and ovarian cancer. This year, Aerie has released a limited edition collection, including a hoodie, sports bra, and leggings, with 100% of all sales donated to the charity.
NakedCashmere offers its Love Collection all year round, donating proceeds to the BCRF. However, in honor of Breast Cancer Awareness Month, the fashion brand has extended its collection this fall and increased its donation to $350,000.
The collection features cashmere scarves, sweatshirts, hats, and more, with up to $50 donated from each sale to the BCRF.
With the Ann Taylor and Ann Taylor Factory Cares Card, receive 15% off your $100+ purchase or 20% on your purchase of $100+ in store or online. 90% of the purchase price will be donated directly to the Breast Cancer Research Foundation (BCRF).
In honor of Breast Cancer Awareness Month, Lele Sadoughi is donating 50% of all purchases of its pink velvet headband to the BCRF. Be sure to use the hashtag #LELEGIVESBACK and share your purchase on social media.
The well-known fashion designer Lilly Pulitzer has released a new collection, Paws for a Cause, supporting the BCRF. The hand-designed print is available in various garments, including shirts, sweatshirts, pants, shorts, blankets, jackets, and more.
In support of this print, Lilly Pulitzer will donate $30,000 to the BCRF.
The worldwide famous fashion brand PrettyLittleThing has teamed up with the UK charity CoppaFeel! to release a limited-edition nightwear and lingerie collection. PrettyLittleThing will be donating £10,000 and 100% of all sales to CoppaFeel.
Available in all shapes and sizes, and using models who have experienced breast cancer, the collection aims to celebrate women’s bodies and educate young women in particular on the importance of checking their boobs.
Each year, Columbia develops a limited collection of styles branded with the pink breast cancer awareness ribbon. For each item sold, and each participating retailer, Columbia donates $1 for every garment to the National Breast Cancer Foundation and Canadian BCRF.
Fabletics has partnered with F cancer in support of Breast Cancer Awareness month. The global activewear brand has launched a custom Go-To Sweatshirt featuring a silhouette of women’s breasts to increase awareness of breast cancer.
Fabletics will be donating 100% of all sales to F cancer to fund early detection and screening efforts, up to a maximum of $25,000.
The fitness company has a new apparel and accessories collection, Stronger, inspired by the strength and desire to end breast cancer. For each purchase of items in the Stronger collection, Peloton will donate 20% of the sales (up to $25,000) to the BCRF.
PUMA’s launch of the Barbells for Boobs collection features 12 items, including sports tops, bras, tees, leggings, and jackets. Proceeds from sales are being donated to the Barbells for Boobs community, specifically its Resources After Diagnosis program, which encourages physical activity as part of breast cancer prevention and recovery.
PUMA will also support several fundraisers, charity events, competitions, and more as part of their partnership with Barbells for Boobs. More apparel collections are set to launch in 2022.
Araks is donating 10% of all bra and bralette sales to the BCRF for the entire month of October, while also raising awareness of early breast checks and detection. Rather than releasing a limited collection, Araks is donating sales from the entire bra store.
Location(s): UK, Germany, Austria, Switzerland, Dubai, and the US
This year, Hanro is supporting an array of charities across the globe in honor of Breast Cancer Awareness Month. The lingerie brand will donate $5 of every bra sold on its online stores to Pink Ribbon in the UK, Germany, Switzerland, and Austria, Brest Friends in Dubai, and The Pink Agenda in the US.
Location(s): Ukraine, USA
This year, the luxury nightwear brand Sleeper has teamed up with a Ukrainian charity, Kvitna, which supports breast cancer patients. All of the brand’s pink and red garments are available at a discounted price in honor of Breast Cancer Awareness Month, with profits being donated to the cause.
Amika has released the best-selling volume and matte texturizing spray in limited edition packaging to raise cancer awareness. $2 from every sale will be donated to HairToStay, a nonprofit organization dedicated to raising awareness of scalp cooling, enabling patients to keep their hair during chemotherapy treatment.
In addition to the exclusive spray, 1% of all sales from any products on the Amika website will be donated to the charity.
Bumble and Bumble redesigned the bestselling Hairdresser’s Invisible Oil Heat/UV Protective Primer spray with a limited edition pink bottle. For each one sold, Bumble and Bumble donates 20% to the BCRF, with a maximum donation of $20,000.
Dr. Jart+ will donate 100% of the proceeds from the limited-edition Cicapair Tiger Grass Cream Pink Ribbon Edition to BCRF, supporting the Estée Lauder campaign, up to a maximum of $10,000.
Category: Cosmetics and Skincare
For the 20th year running, Elemis supports the organization Breast Cancer Now to raise awareness of breast cancer and provide funding for life-saving research and support.
It’s released a limited edition Pro-Collagen Marine Cream, with £10 of every sale going towards Breast Cancer Now. Elemis has also pledged to donate a minimum of £33,000 to the charity.
Up until June 2022, Estée Lauder will donate 100% of the purchase price of its three limited-edition breast cancer products to the Breast Cancer Research Foundation, up to a total donation of $582,000.
The limited-edition products include the Advanced Night Repair Synchronized Multi-Recovery Complex, Pink Perfection Lip Kit, and Pink Ribbon Pin.
In partnership with the organization Breast Cancer Now, GHD is working to raise awareness of the importance of checking your boobs regularly. The latest pink collection features straighteners and a hairdryer with a ‘Take Control Now’ message as a reminder to check yourself regularly.
For each item sold, GHD will donate $10 to breast cancer charities across the globe.
Category: Cosmetics (Skincare & Makeup)
Skincare brand Jane Iredale is releasing a new hyaluronic-based lip gloss in a fitting pink shade supporting Breast Cancer Awareness Month. Jane Iredale will be donating 100% of all profits to the organization Look Good Feel BetterⓇ, a program that teaches beauty techniques to people undergoing cancer treatment to help them feel confident in their own skin.
Jo Malone has customized the bottle of its peony and blush suede scent to include a pink ribbon and a limited-edition pink cap. In support of the Estée Lauder campaign, it will donate 50% of the purchase price of its much-loved fragrance to the BCRF, up to a maximum donation of $60,000.
Category: Cosmetics and beauty products
La Mer is donating 100% of the purchase price of its best-selling moisturizing cream, retailing at $190. Up to a maximum donation of $100,000, the special-edition cream in the pink box is only available throughout October, or while stocks last.
Philip Kingsley launched its No Scent No Colour shampoo and conditioner range specifically for women with sensitive scalps, especially those undergoing cancer treatment.
For every 250ml bottle sold, Philip Kingsley donates 50p to the Look Good Feel BetterⓇ charity, which is dedicated to improving the well-being and self-esteem of those going through cancer treatment.
David Yurman is supporting the BCRF for the 13th year in a row, releasing its collection of pink rubber bracelets, rose sapphire necklaces, a pink candle in rose scent, and ribbon pins. 20% of all the Ribbon Motif collection sales will be donated to the BCRF, from now through to July 2022.
Each year, Kendra Scott develops a line of products supporting BCRF, known as the Giveback Suite.
This year, for every jewelry piece purchased, Kendra Scott will also deliver a piece of jewelry and a handwritten note to a woman undergoing breast cancer treatment. Alongside these meaningful gifts, Kendra Scott has committed to donating $250,000 to the BCRF.
Category: Tech Accessories
With the Breast Cancer Awareness collection launch, Casetify is supporting the Living Beyond Breast Cancer charity by donating $5 for every case sold. Each case has been expertly designed to support breast cancer patients, from breast silhouettes to pink ribbons.
For all of October, Erin Condren will donate 50% of the retail price of its BCRF collection to the BCRF. You can get your hands on the huge collection of medical planners, notebooks, clipboards, pencils, pouches, throws, and more. You can even personalize your purchase.
Felix Gray offers its blue light blocking glasses in a special pink frame (Rose Quartz) for Breast Cancer Awareness Month. The frames start at $95 a pair, and 10% of the purchase price will go to the BCRF.
Category: Shoes & Fashion Accessories
Jimmy Choo is supporting the BCRF with the launch of its limited edition Power In Purpose capsule collection featuring 9 items: handbags, a wallet, and shoes. The luxury designer brand will be donating 20% of all sales to the BCRF, up to a total value of $100,000.
Category: Smartphone accessories
For each BCRF PopGrip sold, PopSocket will donate 50% of the sale to the organization for research and awareness. You can even create your own design.
This year, All-Clad has pledged a minimum $50,000 donation to the BCRF. The kitchenware brand also offers a limited-edition stainless steel 3-quart steamer insert with the breast cancer ribbon engraved on the front. It retails for $50, and 100% of the purchase price will go to BCRF, giving the BCRF an hour of research for every one sold.
All-Clad has also developed recipes designed to support a healthy lifestyle and reduce breast cancer risk, available with your purchase.
The popular kitchen brand has a limited collection of pink appliances supporting breast cancer awareness, including a food processor and ice cream maker. Cuisinart donates $32,500 to the BCRF each year, regardless of how many items are actually sold.
Paint brand Valspar has partnered with the Pink Ribbon Foundation by launching two exclusive new colors – Pink Ribbon Care and Pink Ribbon Support. Valspar will donate 5% of sales for each can sold in either color to the Pink Ribbon Foundation.
ASDA is working with partners Breast Cancer Now and CoppaFeel! for the 25th year running, to raise funding for cancer research, support for those affected by breast cancer, and education for the community.
There’s merchandise available, including the official anniversary t-shirt, which celebrity influences have been spotted wearing. You can also text to donate £3, with all funding donated to the cause.
Category: Baked goods
Every October, Panera Bread donates part of the purchase of every pink bagel sold to local breast cancer charities. Select markets offer a 100% donation day, where all sales from each pink bagel are contributed towards a local breast cancer charity for an entire day. Panera also offers the community the chance to pre-order pink bagels to maximize donations.
Flamingo Candle is supporting the Pink Ribbon Foundation with an exclusive release of its ‘Boob’ range of candles. For every candle or scent melt sold, Flamingo Candle will donate 20% of all sales to the charity.
In collaboration with Print Social, GIRLVSCANCER has launched the ‘In Bloom’ campaign, including garments with important messages about rest and self-care. 50% of all sales will be donated to GIRLVSCANCER to fund their £60k in 6 weeks campaign supporting the charity.
Category: Crafts and puzzles
Jiggy Puzzle is donating 20% of all purchases of its Boobs puzzle to breast cancer research organizations, including the BCRF. It retails for $40, created by the well-known freelance illustrator Julia Hefferman.
Products: Specialist bras, swimwear, sportswear, and prostheses
Availability: Online shop, catalog order, and fitting service/shop by appointment
Amoena sells a massive range of bras (including post-surgery support), swimwear, clothing with built-in bra support, and breast forms and shapers, each designed for individual needs, whether extra shoulder support or workouts. Amoena also ships worldwide, with online stores and shops in many different countries.
Location(s): Based in Germany, online stores worldwide
Products: Specialist bras and swimwear, and prostheses
Availability: Online stockists and stores
Anita Ltd is a Germany-based lingerie company that supplies bras, swimwear, and mastectomy products to many different countries across the globe. The range covers mastectomy swimwear, breast prostheses, and mastectomy bras, plus lymphatic relief bandages for extra support post-treatment.
Products: Post-surgery bras
Availability: Stores nationwide
ASDA offers a small range of lacey and feminine post-surgery bras throughout the UK. Unlike some other mastectomy bra retailers, ASDA actually offers matching sets with knickers.
Products: Mastectomy bras, swimwear, tops, and prostheses
Availability: In store, catalog order, and fitting by appointment
For those that don’t always want to shop online, Betty and Belle offer an expert fitting service at their UK store. Alternatively, there’s an online chat service to help you find what you’re after. The brand stocks post-surgery bras and swimwear, plus various types of breast forms from other familiar, retailers including Anita and Amoena.
Products: Specialist lingerie, swimwear, and immediate post-surgery bras
Availability: Online shop, in-store, and fitting service available by appointment
Bra Sisters is based in the UK and run by two breast cancer survivors. The store sells specialist lingerie and swimwear in various colors, plus offers a post-mastectomy bra fitting service. You can also buy bras designed to wear immediately post-surgery and breast boost forms for extra confidence and comfort.
Products: Mastectomy bras, specialist swimwear, breast forms, nightwear, and loungewear
Availability: Online shop, telephone orders, and fitting service
Chantilly’s mastectomy bras come in all different cup designs for added comfort. They also offer a range of nightwear, loungewear, and specialist swimwear designed specifically for women who have undergone mastectomy surgery, including compression bras.
Products: Surgical bras, mastectomy bras, and mastectomy swimwear
Availability: Online shop
Well-known retailer Debenhams has an online shop that sells mastectomy comfort bras, swimwear, and compression bras for use immediately post-surgery. The seam-free style makes them easy to wear under T-shirts, and you can buy matching briefs.
Products: Post-surgery bras, swimwear, prostheses, and accessories
Availability: Online shop, catalog order, and free fitting in-store
Eloise has a range of medical garments and breast forms designed for post-surgery, including lymphatic bandages, arm sleeves, and compression bras. Some breast forms are even suitable for physical activity, including swimming. You can also purchase a range of post-surgery bras and bandeau tops, plus mastectomy swimwear.
Products: Mastectomy lingerie and bra accessories
Availability: Online shop
Figleaves’ bras are specifically designed for women pre- and post-surgery in various colors, shapes, sizes, and fits. Although there’s no in-store option, there’s an easy-to-follow measurement guide online to help you find the right size. If you sign up to receive regular emails, you can also get 20% off your first order.
Products: Mastectomy bras and mastectomy swimwear
Availability: Online shop and in-store with fitting service
Flowerbags has an 11-piece product range featuring mastectomy bras in various colors, including nudge, black, and light pink. There are also several mastectomy swimwear pieces, including a tankini and full swimsuit.
Products: Surgical bras, mastectomy bras and swimwear, and bra accessories
Availability: Online and in-store with fitting service by appointment
John Lewis stocks a full range of post-mastectomy apparel, including mastectomy bras, swimwear, and surgical bras. Each piece is available in small and full cup sizes, plus various fits, including sports, non-wired, and T-shirts.
Products: Free soft, lightweight, 100% cotton knitted prostheses made by volunteers
Availability: Online store
Knitted knockers are cotton knitted prostheses hand-made by volunteers throughout the UK. All of Knitted Knockers’ stock are free and are made to order upon request. You can specify the color you like, and also request a sample first if needed.
Products: Made-to-order prostheses
Availability: By appointment
Liberty is run by a group of women who specialize in creating silicone materials, including prostheses. Each prosthesis is designed to look like a ‘real’ breast, and made-to-measure based on your specific sizing. You can also order a partial prosthesis with a nipple, designed for women who have undergone asymmetrical surgical breast reconstruction.
Location(s): UK (ships worldwide)
Products: Small cup bras
Availability: Online shop and catalog order
Little Women only offers one post-surgery mastectomy bra, but it ships worldwide. The retailer is also tailored to women with smaller breasts, and offers dual cup sizing on the bra for better fitting.
Products: Mastectomy bras and swimwear, and bra accessories
Availability: Online and in-store
Marks & Spencer’s range of mastectomy bras is available worldwide. The retailer stocks a variety of mastectomy apparel, including high-impact sports bras, non-wired bras, and padded bras, all available in different colors, including nude and black.
Products: Post-surgical support bras, sports bras, and girdles
Availability: Online shop and catalog order
Medasun is an online stockist of post-surgery garments for all sorts of operations, not just mastectomies. It offers a range of post-surgery bras, tank tops, compression vests, stabilizers, and lymphatic compression garments. Each item is available in black, beige, white, and 2XS-4XL.
Products: Post-surgery fitting services
Availability: In-person and online
Monia Harrington delivers a highly personalized post-surgery fitting service, both in-person and online. The aim is to help women find their right fit and style, based on their lingerie needs, budget, lifestyle, wardrobe, and body shape. After the service, you’re provided with a link to several different products (many of which are listed here) suited to you.
Products: Specialist pocketed bras, swimwear and vest tops, bra accessories, and prostheses
Availability: Online shop and catalog order
Nicola Jane stocks a full range of post-mastectomy surgery support, including bras, breast forms, prostheses, and swimwear. The breast forms are available in different textures and sizes, depending on your needs and lifestyle. Bras are also specially designed, including different fits, colors, sizes, and designs, such as pocketed, seamless, or with removable straps.
Location(s): UK (ships worldwide)
Products: Mastectomy clothing, lingerie, swimwear, prostheses, accessories
Availability: Online and telephone orders
UK-based PinkRibbonLingere stocks mastectomy clothing, swimwear, and bras, and offers worldwide shipping. The clothing range spans dresses, nightwear, jumpers, tees, and also sportswear. All mastectomy bras are pocketed to allow for easy-fit of prosthesis, which you can also buy from PinkRibbonLingere, either in aquaform or daily fit.
Location(s): UK (ships worldwide)
Products: Post-surgery recovery bras
Availability: Online shop
Each of Recoheart’s post-mastectomy bras is made with a unique knitted design, which is designed for better comfort. They also come seamless, with full compression and removable straps, in three colors – honey, white, and black.
Products: Non-wired pocketed and unpocketed bras
Availability: Online shop, stockists, and catalog order
Royce Lingerie’s post-surgery bras are front-fastening and available in both pocketed or unpocketed, depending on whether you’d like to add prostheses. They also come in various colors, including white, black, grey, and beige.
Products: Non-wired, seamless bras
Availability: Online shop and selected stores
Supermarket store Sainsbury’s stocks several non-wired, seamless bras designed for post-surgery. You can buy high-impact, post-surgery sports bras, stretchy, zip-front bras, and lacey, wired bras in various colors.
Products: Mastectomy bras, breast forms, prostheses, and accessories
Availability: Online shop and catalog order
UK-based Silima has been creating mastectomy bras for around 20 years. Their range spans T-shirt bras, underwire bras, supportive bras, and even post-surgery bras. You can also buy various accessories, including nipple pads, lotions, inserts, and compressive bras.
Location(s): UK (ships worldwide)
Products: Specialist pocketed bras, swimwear, and prostheses
Availability: Online shop and catalog order
Something Pretty is based in the UK, but ships worldwide for an additional fee. It stocks specialist pocketed bras that fit a prosthesis, as well as swimwear. You can also buy various prostheses suitable for different activities, including leisure and sports.
Products: Non-wired, seamless bras
Availability: Online and selected stores
Tesco is another UK-based grocery store that stocks a small selection of non-wired, seamless bras. Although not specially designed for mastectomies, they offer seamless comfort and are suitable for day-to-day wear and recovering post-surgery.
Products: Mastectomy bras, leisure forms, prostheses, and accessories
Availability: Catalog order
Trulife is one of the most popular brands of breast forms, offering six different types: pure silicone, lightweight silicone, traditional, post-surgery and active, reconstruction, and partial breast forms. It also stocks a huge range of post-mastectomy bras available in stylish and comfortable fits, plus accessories including straps, breast form covers, and enhancers. Each bra is made to order with a one-to-one consultation first to find your ideal fit and size.
Products: Seamless lingerie and bra-sized swimwear
Availability: Online shop and stockists
Wacoal Europe stocks various bras and swimwear from different retailers, including Freya, Wacoal, and Elomi. Each retailer sells a range of seamless, comfortable bras, plus bra-sized swimwear for better fit and support, especially for women who have undergone mastectomies.
Products: Specialist, made-to-measure swimwear, plus some bras, prostheses, and accessories
Availability: Online shop, catalog order, or in-store
Womanzone sells made-to-measure swimwear designed for women who have undergone mastectomies, plus a huge range of mastectomy bras in different fits, colors, and sizes. You can also purchase custom-made prostheses, whether full or partial, plus some mastectomy clothing, including sun tops.
Request a bra bank, or search for one in your area on their website. Send your used bras to support women in underdeveloped countries, including Togo, Ghana, and Kenya.
You can also send Bras to:
Recycling Scheme, Against Breast Cancer, Leatham House, 13 Napier Court Barton Lane, Abingdon OX14 3YT.
Take part in the bra recycling scheme in all of Bravissimo’s UK shops to raise funds for the CoppaFeel! Charity. For every kilogram of bras received, Bravissimo donates CoppaFeel. And all bras are recycled to be given to women in need.
Marks & Spencer’s Love Your Boobs campaign encourages women to donate their unwanted bras, including mastectomy bras, into M&S’s Shwopping recycling boxes. Each recycled bra is either sold in an Oxfam store, or sent to Oxfam’s social enterprise project in Senegal, Frip Ethique, where they’re sold to the local community.
You’ll find M&S’s Shwopping boxes either in women’s fitting rooms or at the checkouts in your local stores.
Nicola Jane accepts donations of unwanted prostheses, mastectomy bras, swimwear, and wigs. It sends all donations directly to Hospices of Hope in Romania and surrounding countries and The Bricon Foundation Whole Women Project in Nigeria.
Send your unwanted items to: Nicola Jane Mail Order Office, Southern Gate, Terminus Road, Chichester, West Sussex PO19 8SE
Or, drop into a local store to give your donation there instead.
Oxfam shops accept donations of bras, including mastectomy bras, but they must be in good quality, clean condition. These bras are then recycled either in the UK, or sent abroad. To donate, order your free Oxfam bag online and send via post, or drop it into your local store.
Smalls For All collects underwear to give to people in need in Africa. You can donate your used and unwanted mastectomy underwear to:
108 Buchanan Crescent, Eliburn, Livingstone, West Lothian EH54 7EF
ZABRA is run by two South African women, collecting pre-owned bras to donate to women in need in South Africa and other countries.
Bras can be posted to ZABRA at: ZABRA – AfreeBra initiative
Att: Jeanette Kruger
51 South Street
TW7 7AA, UK
EUROPA DONNA works to raise awareness of breast cancer throughout Europe, by increasing access to treatment and screening, providing education and training, and increasing funding for research. Its partners are affiliates throughout Europe.
EUSOMA aims to promote scientific research, improve patient care, increase awareness among appropriate authorities, and foster training and post-graduate programs, to improve women’s lives throughout Europe.
Location(s): Brussels, Belgium
BIG Against Breast Cancer’s mission is to fight cancer by facilitating and accelerating research worldwide internationally. For 20 years, the organization has been running clinical trials and research programs to find better treatments for breast cancer.
Location(s): Brussels, Belgium
Think-Pink Europe was founded in 2018, run by 5 non-profit organizations that participate in breast cancer awareness campaigns and programs. It provides these non-profit organizations with educational materials and training to strengthen the quality and success of their programs, and ultimately, save more lives.
The Cancer Society of Finland aims to promote a good quality of life for everyone, free from cancer and regardless of cancer. The organization offers people information and support for those living with cancer.
Cancer Support France is run by volunteers who aim to support English-speaking people in France who have had cancer. They offer telephone support, free advice on treatment options, home, and hospital visits, and more.
La Société Française du Cancer is a national organization, which was founded 1906. SFC aims to gather important information and data to understand more about cancer, improve treatment, and increase support for the community.
The Dutch Cancer Society is a nationwide organization for cancer control in the Netherlands. The society was founded in 1949 by Queen Wilhelmina. Her granddaughter, Her Royal Highness Princess Beatrix, is the current patron.
The research center supports the cancer community by investing in research and improving the medical care system throughout Russia, including identifying new treatments, supplying new equipment, education and training, and more.
Cancer Fonden is dedicated to investing in cancer research, donating SEK 12 billion to date. It also aims to increase cancer survival throughout Sweden through investment in treatment, education, and community support.
Stockholm Gotland Regional Cancer Center offers one-to-one cancer counseling run by a team of specialist nurses with many years of experience in cancer care. The support is available to cancer patients, relatives, healthcare professionals, and the general public.
The Breast Cancer Foundation of Turkey’s mission is to increase public awareness and consciousness about breast cancer in Turkey, while also spreading information about early diagnosis opportunities, and increasing mammography quality standards.
Since 2001, Breast Cancer UK has committed to preventing breast cancer through greater awareness, investment in research, and driving policy change. The organization runs various campaigns, provides practical information for the community, and funds research.
Cancer Research UK invests millions into cancer research every year to advance treatment and support for patients. The survival rate in the UK has doubled in the last 40 years, thanks to Cancer Research UK’s efforts.
Macmillan Cancer Support offers emotional, financial, and physical support for those living with cancer. It’s run by a group of volunteers and professionals who specialize in cancer support.
The Pink Ribbon Foundation is a grant-making trust that funds projects and provides financial support to UK charities that relieve the needs of people affected by breast cancer and work to advance the understanding of breast cancer, its early detection, and treatment.
Location(s): East Africa
Breast Cancer Initiative East Africa (BCIEA) aims to change and save lives in East Africa through advocacy, awareness, education, and empowerment. From training workshops and breast cancer survivor support groups, to knitted breast prostheses, BCIEA helps overcome barriers and spread awareness.
Run For A Cure’s mission is to win the fight against breast cancer in Africa by erasing societal stigmas, offering affordable breast cancer screening, and increasing access to high-quality breast cancer care.
The group running the organization has either directly or indirectly been affected by breast cancer. It runs several programs dedicated to lessening the impact of breast cancer on the African community.
Project PINK BLUE aims to increase cancer awareness, offer free cancer screening, support for cancer patients, patient navigation, advocacy, fundraising, cancer research, oncology training, and psychological support.
Project PINK BLUE runs various programs and campaigns, including World Immunization Week, Pink October, and Share-A-Wig, to encourage the community to get involved.
Baheya Foundation was founded by the family of a person living with cancer Baheya Othman in 2015. They founded the first free breast cancer hospital in the Middle East, which offers women’s surgeries, mammograms, and other free-of-charge services.
The Breast Cancer Foundation of Egypt (BCFE) is a non-profit organization that aims to increase life without breast cancer. BCFE’s services include breast cancer awareness, training, education, early detection, and screening.
CanSurvive in Egypt runs many awareness campaigns for all types of cancer, including breast cancer, to encourage early detection, screening, support with testing, and help with funding the oncology department of the public hospitals.
The Egyptian Society of Women’s Health (E.S.W.H.) is a non-profit organization that advocates for women’s health in Egypt. The women-led organization offers community-based programs, resources, drives research initiatives, and provides free treatment services for disadvantaged women.
Location(s): South Africa
The Breast Health Foundation focuses on a multidisciplinary approach to breast cancer through education. Education covers self-assessment techniques, general information regarding breast cancer, and dispelling myths.
Location(s): South Africa
Look Good, Feel Better is a locally-based, international NGO focused on promoting the well-being of women with cancer. This is achieved through the Cosmetics, Toiletry and Fragrance Association (CTFA) to provide free beauty/makeover workshops to cancer patients.
Location(s): South Africa
Pink Drive Breast Cancer Fundraising is dedicated to promoting awareness and early detection of, and screening for, gender-related cancers in the general population of South Africa.
The Max Foundation has been around since 1997, and strives to improve the lives of people with cancer in underdeveloped countries. In particular, the foundation helps communities and families in underdeveloped countries get access to healthcare and treatment.
The Breast Cancer Treatment Project aims to gather and analyze data on the treatment and outcomes for women and men with breast cancer, toseveral improve breast cancer treatment and survival.
Cancer Australia is run by the Australian government, aiming to reduce the impact of cancer on the community. It works with a wide range of charities and organizations dedicated to improving access to treatment, reducing stigmas surrounding cancer, helping support those who have had cancer, and educating the community.
The McGrath Foundation is based in Australia and funds McGrath Breast Care Nurses. These nurses support individuals facing breast cancer and their families, whether physical, psychological, or emotional support.
The National Breast Cancer Foundation is a nonprofit organization run entirely on community donations. It aims to stop deaths caused by breast cancer by identifying and funding research to detect tumors earlier and improve treatment outcomes.
Rethink Breast Cancer works in close partnership with young people to advocate for those with breast cancer by exploring issues, including treatment, support, education, research, and cancer services.
The Alma Foundation is a non-profit organization that’s been around since 1995. Its Mom’s Bra project encourages self-exploration from an early age and genetic research in conjunction with the UNAM, granting prostheses to women who no longer want to undergo reconstruction surgery.
CIMA’s mission is to reduce mortality from breast cancer in Mexico through education, information, service to patients, and incidents in public policies. The organization’s work has benefitted over 6,000 women and donated more than 1,300 prosthetics, wigs, and turbans.
The Nani + Agi Foundation is committed to improving patients’ self-esteem through beauty-buying certificates, giveaway beauty kits, and donation of time, money, and makeup in kind. It also publishes beauty and health tips, plus motivational phrases across its social media channels.
This foundation is dedicated to diagnosing, treating, and researching cancer conditions. It currently offers clinical and diagnostic services, inpatient, outpatient and external over 25 specialties, and has approximately 200 beds.
This foundation is aimed at women who need financial help to pay for treatments, consultations with specialists, cancer studies, medications, and emotional support, with a particular focus on maintaining a healthy diet, which is a critical factor in recovery.
Barbells for Boobs is dedicated to the early detection of breast cancer, with an emphasis on women and men under the age of 40. All funding efforts support the early detection services in local communities across the country.
Breastcancer.org is dedicated to providing information and community to those affected by breast cancer. Since 2000, it has committed to offering reliable, thorough, and easy-to-understand information to patients on breast cancer.
Living Beyond Breast Cancer is a non-profit organization that connects people with trusted information and a community of support. Dr. Marisa C. Weiss, a radiation oncologist, founded Living Beyond Breast Cancer in 1991 in response to a lack of resources and support for her patients.
This is one of the largest and most influential breast cancer charities in the U.S. The National Breast Cancer Coalition (NBCC) started in 1991 to end breast cancer. The charity comprises activists, survivors, researchers, lobbyists, and policymakers.
Komen’s mission is to eradicate breast cancer as a life-threatening disease by advancing research, education, screening, and treatment. It is now the largest breast cancer organization in the US.
Young Survival Coalition aims to strengthen the community, address its unique needs, and amplify younger voices, while improving the quality of life of young adults affected by breast cancer.
The China Anti-Cancer Association (CACA) was founded in 1984, dedicated to increasing survival rates, lowering mortality and cancer risk, and improving cancer control throughout China. It runs various programs, including training courses and seminars, and conducts medical research.
The Global Chinese Breast Cancer Organizations Alliance is run by a group of Chinese breast cancer survivors, supporting breast cancer patients, increasing training and awareness, and providing treatment and support to local groups.
Location(s): Hong Kong
HK Breast Cancer Foundation is a non-profit organization committed to mitigating the threat of breast cancer to the local community through education, patient support, research, and advocacy.
Samrohana is an organization that provides counseling and rehabilitation to people diagnosed with breast cancer, and educates them through the institution of advocacy groups and webinars.
Swastava Cancer Care was set up in 2017. It aims to lessen the pain and impact caused by cancer in society, by spreading awareness and encouraging early cancer screening and detection.
The Pink Initiative is a Mumbai-based NGO that aims to spread breast cancer awareness. Ujwala Raje founded the organization after losing her mother to the disease and then facing it herself. She established the Pink Initiative along with her doctor Sumeet Shah in 2014.
Established in 1999, the Korean Breast Cancer Society (KBCS) was first started as Breast Cancer Research back in 1996. KBCS aims to promote quality assurance in diagnosing and treating breast cancer by conducting clinical and research studies.
The Korean Breast Cancer Foundation (KBCF) is run by scientists, researchers, healthcare providers, advocacy groups, and policymakers to increase global awareness of breast cancer, enhance a better understanding of the disease and its medical treatments, and improve the quality of life of breast cancer patients.
Beit Natan is the Jerusalem-based cancer support, advocacy, and resource center serving individuals throughout Israel as they cope with cancer. Beit Natan’s programs provide guidance and support at every stage of cancer diagnosis and treatment.
Since its foundation in 2009, BRACHA has focused on raising awareness about HBOC – Hereditary Breast and Ovarian Cancers. BRACHA aims to provide current knowledge and education about genetic testing, ways to reduce the risk of HBOC, and information on research and medical innovations.
The Israel Cancer Association (ICA) was established as a voluntary organization in 1952 to reduce cancer morbidity and mortality and improve the quality of cancer patients’ lives. ICA collaborates with health authorities, but all its activities are funded solely by private contributions, with no government funding.
One in Nine provides women with breast cancer with comprehensive information, expert advice, support, protection of rights, and professional guidance from the diagnostic stage throughout all stages of the disease.
Location(s): Saudi Arabia
The Zahra Breast Cancer Association aims to improve cancer control throughout Saudi Arabia through health education, early detection, training, patient support, and medical research.
Pink Caravan offers high-quality cancer by supporting patients, offering early detection screenings, spreading awareness, challenging stigmas, and increasing access to treatment throughout the UAE.
The Bottom Line
Breast Cancer Awareness Month takes place every October. But that doesn’t mean it goes away for the other 11 months of the year.
Women around the world are being encouraged to check and test themselves regularly, in the hope that they will detect any problems early. Early diagnosis is critical for accessing effective treatment and increasing chances of recovery.
But we can only find new treatment options by investing funding in research and community efforts. That’s why it’s more important than ever that we do everything we can to give back to the charities and organizations dedicated to doing so.
Purchasing one item, or even making a small donation, to one of the organizations in this article helps give them the support they need to continue fighting cancer. With your help, the search for a cure continues.
Breast Cancer Stats Around the World
Breast Cancer Deaths Worldwide
Breast cancer is a deadly illness that affects women and men all over the globe.
In 2020, there were over 680,000 deaths worldwide from breast cancer. And while mortality rates are declining year on year, in 2022, it’s estimated that 43,2500 women and 530 men will sadly die from breast cancer in the US.
Global Cancer Death Rates
Breast cancer is the second highest cause of death by cancer type globally. In 2020, there were around 17.7 deaths per 100,000 people due to breast cancer.
In fact, breast cancer is responsible for 6.9% of all cancer deaths worldwide. And while lung cancer is the highest cause of cancer deaths, breast cancer is the leading cause of cancer deaths among women. It accounts for 1 in 4 of all diagnosed cancer cases globally.
Countries With the Highest Prevalence of Breast Cancer
While breast cancer is a global risk, some countries face a worse fate than others.
Belgium, Luxemburg, and the Netherlands have the highest prevalence of breast cancer, with over 100 cases per 100,000 people. Both the UK and Australia also come in the top 10.
At the other end of the scale are the US, Canada, Cyprus, and Samoa, with around 80 cases per 100,000 people.
Worldwide Breast Cancer Incidence & Mortality Rates
A higher incidence rate of breast cancer does not necessarily mean a high mortality rate. In general, breast cancer deaths are higher in lower-developed countries, likely due to less access to quality healthcare and treatment, and slower advance in treatment options.
In Northern Africa, for example, the incidence rate is mid-range at 25 per 100,000 people, yet the mortality rate is the second highest of all regions, with 13.5 deaths. But in Australia and New Zealand, where breast cancer cases are almost double at 48.2 per 100,000 people, mortality is much lower, with 6.5 deaths.
Worldwide, the mortality rate for breast cancer is 6.8 deaths per 100,000 people.
Global New Breast Cancer Cases
Since 2008, new breast cancer cases have increased by more than 20%. In 2020, over 2 million new cases of breast cancer were recorded, which was the highest number of cancer cases among all types.
Breast cancer was also the most frequently diagnosed cancer among women in 2020 globally, accounting for 24.5% of all cases. By comparison, colorectal cancer was the second most commonly diagnosed cancer, and only accounted for around 9% of cases.
Premenopausal & Postmenopausal Breast Cancer Incident Rates Worldwide
Postmenopausal women are significantly more likely to develop breast cancer than premenopausal women in all regions of the world.
In 2018, New Zealand and Australia had the highest postmenopausal incidence rate of all regions, with 324.3 cases per 100,000. The rate dropped by over 100 to 36.7 in premenopausal women.
Recent statistics also show a link between age and the likelihood of developing breast cancer, putting older women at a much greater risk. In fact, in the UK, around a quarter of all diagnosed breast cancer cases are in women aged 75 and over.
Lifetime Probability of Developing Cancer
The risk of developing breast cancer has drastically increased in recent years. In the US in 2022, a woman’s lifetime risk of developing cancer is 12.9%, equating to 1 in 8. But just over 40 years ago, the risk was 9.09%. Or, 1 in 11.
A woman’s risk also increases depending on her age. In the US, a woman’s chance of developing breast cancer in her 40s is 1.5%, but by 60, the risk rises to 3.5%.
Screening for Breast Cancer
In recent years, the media has emphasized the importance of testing and checking ourselves regularly for anything out of the ordinary. As a result, the number of women engaging in regular breast mammograms has skyrocketed.
Compared to 10 years ago, a further 240,000 women were screened for breast cancer. In 2011, 1.88 million women in England attended their mammogram appointment. But in 2020, this figure jumped to 2.12 million. And it’s gradually increasing year on year, showing that awareness among the population is having a huge impact on cancer prevention and early detection.
Reducing Breast Cancer Mortality Rates
Cases of breast cancer are rising worldwide, making a woman’s risk of developing breast cancer significantly higher. But medicine is also advancing, which means treatment options and survival rates are, too.
Breast cancer mortality in high-income countries has decreased by 40% in the last 40 years. Countries that have managed to lower the mortality rate did so at a steady rate of 2-4% per year.
If the average mortality reduction rate of 2.5% continues year on year, there could be 2.5 million fewer global breast cancer cases between 2020 and 2040.
Breast Cancer Survival Rates
Breast cancer survival varies around the world, particularly in terms of how early cases are diagnosed and access to high-quality treatment.
On average, when cases are identified at stage 0 or 1, women have a 5-year, 100% survival rate. This gradually declines in later stages, however. At stage 2, the survival rate drops to 93%, while more aggressive, later stages are much lower. Around 72% of women survive after a stage 3 diagnosis, and only 22% at stage 4.
Elly Hancock is a UK-based freelance writer with a passion for all things online content marketing and strategy. In her spare time, you can find Elly cooking up a new recipe, on a long dog walk, or in the gym.