Building a website can feel overwhelming for small business owners, but Launch123 is on a mission to make the process simple, stress-free, and results-driven.
In this interview with
Website Planet, Alex Brodie explains how his team goes beyond creating attractive sites by designing complete digital ecosystems that help businesses thrive. From fast 30-day website delivery to ongoing care packages that keep sites secure and optimized, Launch123 takes the guesswork out of managing an online presence.
Their approach ensures every client not only gets a powerful website but also the tools, knowledge, and peace of mind to grow confidently online.
How does Launch123 make website creation simple and stress-free?
After a decade working with small businesses, we’ve cracked the code on what actually works (and what’s just marketing fluff). Most web designers build a site and wave goodbye. We realised that’s where the real problems start.
Your website isn’t just a pretty brochure – it needs to connect with Google, handle payments, capture leads, and actually grow your business. So we don’t just build websites. We set up the entire digital ecosystem your business needs to thrive. When we launch your site, you’ve got everything configured and ready to roll – plus you understand exactly what to do next. No nasty surprises, no “figure it out yourself” moments.
What benefits do clients get with your monthly website packages?
OrbitCare is our monthly WordPress care package that keeps your website bulletproof while you focus on your business.
Every week, we update your WordPress core and plugins, patch security vulnerabilities, and monitor performance. You get a detailed report showing exactly what we’ve done, plus insights on your website traffic (without expensive analytics subscriptions).
We catch problems before they become disasters. In today’s world of cyber attacks, that peace of mind is priceless. Plus, all our web design clients get 15 minutes of free monthly support – perfect for quick updates without bill shock.
How do you achieve 30-day website delivery?
Simple: we don’t reinvent the wheel every time.
Our Google Blueprint methodology captures years of experience and industry best practices in a refined system. Every business is unique, but the fundamentals of good web design don’t change.
We apply your specific industry knowledge to our proven blueprint. This eliminates inefficiencies and guesswork, delivering professional results fast.
What inspired expansion beyond web design?
It’s all about reducing stress for our clients. Small business owners want to focus on what they do best, not become IT experts. Anyone can Google “VoIP provider” and pick one. But how do you know which suits your industry? How do you avoid overpaying or getting subpar service?
We already understand your business deeply. We’ve worked with hundreds of businesses to know what works. Our clients tap into this knowledge for seriously customised service at honest pricing. As someone with Greek heritage, good value matters to me. Our clients deserve better than generic solutions.
How do you ensure SEO and conversion optimization?
Our Blueprint treats your website as part of a complete system, not just a standalone site.
We set up every essential Google service and integration from day one. When you follow Google’s own best practices and speak their language, your website performs better.
It’s not just about looking good – it’s about being found and converting visitors into customers.
Tell us about your upcoming Google marketing service.
We’re taking our time with this one – probably another 6 months before launch, and I’m fine with that.
Google advertising is crucial for small businesses, but most solutions either cost too much or deliver rubbish results. Nobody wants to pay \$200 for ad management, but nobody wants $50 service that delivers zero results either. We’re developing our own proven blueprint with a small group of test clients first. Once we’ve got our tried-and-tested system delivering consistent results at fair prices, we’ll open it up.
Until then, we’re not taking shortcuts or rushing subpar service to market.
Find out more at:
www.launch123.com.au
