Are you responsible for curating content to post to social media sites like Twitter and Facebook? Do you spend your days scouring the Internet looking for relevant content your audience will enjoy? Instead of ‘Googling’ keywords or sifting through your favourite websites, there are a variety of news readers and RSS feed readers that can make your job much easier.
While your competition might be using well-known options like Feedly or Flipboard, there are other extremely useful options available that can help you discover breaking news tidbits to share. Check out the following news applications to see which ones you can use to supercharge your content curation duties.
News360 offers both mobile and desktop applications. Create custom feeds, search by keyword, or scan industry blogs at a glance. Once you’ve discovered News360’s power, you’ll find it hard to go back to card-style readers like Flipboard or Feedly.
A news reader you might not have heard about is Feedspot. Bare bones with no extra clutter, Feedspot lets you read the RSS feeds of all your favourite sites. Add feeds by genre, keyword, or industry. Highly useful to social media managers, this feed reader might just be the most underrated news tool around.
Available via download, FeedDemon is another basic feed reader that is extremely useful. Set up watch lists for topics, tag feed items with keywords, and search for phrases relevant to your social media duties. FeedDemon even lets you download podcasts your audience might enjoy.
If you like being one of the first in your social networking group to discover great content to share, Nuzzel should definitely be added to your list of must-have content curation tools. Nuzzel lets you discover content based upon social shares. While you can use Nuzzel to discover trending content in your Twitter social circle, you can also reverse-engineer it to find underrated content your competition has missed.
Inside is another helpful news reader for information junkies. Inside curates breaking news according to sub-topics (like Reddit) and summarizes the content in short blurbs. If you want a curation tool at your disposal that does half the work for you, Inside is definitely worth considering.
These underrated news tools are just some of the options you can consider if you want to source quality leads to share with your audience. While it is great to share content your own brand is creating, it is just as important to share relevant news from other sources too. If you want to be considered a thought leader within your niche, sourcing sharable information from a variety of sources is crucial. Do you think you will be incorporating any of these curation tools into your daily social media practice?